Most recent posts
Best Welcome Email Subject Lines to Greet Your New Subscribers
The first email that you send to your new subscribers can work wonders for your relationship with them (first impressions are the most lasting, remember?). The fact that you have...
August 27, 2018
Benchmark CRM for Gmail
Part of the benefit of having a CRM is the efficiency factor. It’s a tool that allows you to better...
August 9, 2018
How Marketing Automation Helps SEO
It isn’t easy being a marketer. The economy is always shaky, the customers are fickle, and the technological landscape is...
July 26, 2018
Infographic: Why Adopt CRM
There are many advantages to using CRM. CRM is the best solution to manage the contacts in your list. It’s...
July 23, 2018
Really Good Episode with Really Good Emails’ Matt Helbig
Spoiler alert: Your hosts of the Heart of Business podcast are really big email nerds. Not surprised? That makes sense....
July 20, 2018
Introducing Benchmark CRM Director of Product Development Paul Rijnders
My office is across the hall from the Director of Product Development for CRM, Paul Rijnders. We talk almost daily...
July 6, 2018
I’m a Mompreneur. Email Marketing Built My Business.
My business began as a weekly email. It was Valentine’s Day 2016. I had been working as a marketing consultant...
May 10, 2018
Why You Should Hire A Mom
I’m a mom, a single one at that. I own multiple businesses but before that, I worked at a large...
May 9, 2018