Anita Jennison is the VP of Marketing & New Business Development of Pixi Beauty. We chatted with her about how the brand has taken on the personality of its founder, Petra Strand, the benefits of bringing a designer brand to a discount retail store like Target and so much more. It’s an awesome listen for businesses considering going global, strategic partnerships and all sorts of fun stuff. Listen and enjoy!

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by Andy Shore

Andy Shore found his way to Benchmark when he replied to a job listing promising a job of half blogging, half social media. His parents still don’t believe that people get paid to do that. Since then, he’s spun his addiction to pop culture and passion for music into business and marketing posts that are the spoonful of sugar that helps the lessons go down. As the result of his boss not knowing whether or not to take him seriously, he also created the web series Ask Andy, which stars a cartoon version of himself. Despite being a cartoon, he somehow manages to be taken seriously by many of his readers ... and few of his coworkers.