Latest Posts
Experts Speak: Email Marketing Trends to Look Forward to in 2021
Time and again, email marketing has proved its effectiveness, proving the speculations of its death wrong. According to Litmus, emails bring an ROI of $42 for every $1 spent. This...
April 14, 2021
Top-Notch Email Examples from 6 Shoe Brands
As consumers, our inboxes are filled with emails from eCommerce brands we’ve previously purchased from. Emails include various promotions, sales, and new products, all aimed at garnering interest and revenue....
April 13, 2021
How Many Emails Should I Be Sending?
Finding the sweet spot when it comes to email marketing is as much about nailing frequency as it is about...
April 8, 2021
Striking the Right Chord: 4 Tools for Mapping Content and Tone to Each Buyer Stage
Even the most beautiful music, if it’s played for the wrong audience, won’t resonate. A crowd that’s expecting to hear...
April 7, 2021
The Quickest Ways to Become an Email Marketing Fool
Imagine being able to talk to thousands of potential and loyal customers one-on-one. That’s what email marketing does for you....
April 1, 2021
How to Deliver an Exceptional Customer Experience with Email Marketing
In the age of information overload, it can be tricky to grab and retain your customers’ attention for a prolonged...
March 31, 2021
4 Email Productivity Tips, Tricks, and Hacks
We’re obviously big fans of email here at Benchmark, but we also understand that they can be a significant drain...
March 30, 2021
The Fundamentals of Email Marketing
There are a multitude of great reasons to figure out an email marketing strategy that works for your business. Email...
March 25, 2021
