Latest Posts
6 Things Every Email Marketer Should Be Doing This Year
There’s nothing obvious about great email marketing. Sure, we all know the basic formula for success — reaching the right people with the right content. But, how you narrow down...
January 7, 2021
How Kate’s Clothing Uses Benchmark Email to Increase Engagement and Sales
Email marketing is such a powerful strategy, yet if the right tool isn’t being used or the right approach isn’t taken, the benefits that come from it will never see...
January 6, 2021
6 Best Small Business Marketing Automation Tools for 2021
Small businesses are smart and scrappy. They’re accustomed to working with a small staff, limited resources, and trying to find...
December 30, 2020
Email Validation APIs: Why They’re Worth It and How to Get Started Using One
Email is, without a doubt, the premier communication method of our time. People check their inboxes constantly. Last year, almost...
December 23, 2020
Content Underperforming? Here’s How to Remedy It.
Implementing a content strategy is hard work. Going through all of the trouble to outline your process, write, edit, and...
December 17, 2020
A Step-By-Step Guide to Facebook Advertising
How you go about advertising your company online matters greatly for your email marketing strategy. The whole point of digital...
December 16, 2020
4 Digital Networking Faux Pas That Will Cost You Leads
In a time when in-person networking events are being canceled, marketers and sales professionals are focusing on engaging with prospects...
December 10, 2020
How to Get Your Leads to Share Your Content
Wouldn’t it be great if your leads could do some of the work for you when it comes to getting...
December 9, 2020
