Latest Posts
3 Email Workflows You Should Be Using Right Now
Sometimes all it takes is a nudge in the right direction to turn an almost-customer into a purchasing customer. We’ve all seen leads get stuck in the funnel, inching closer...
January 14, 2021
How to Keep Your Digital Event Engaging
The world has gone increasingly digital, both by choice and by necessity. In-person events have been put on pause; therefore, digital networking tactics are the new go-to. This means that...
January 13, 2021
6 Things Every Email Marketer Should Be Doing This Year
There’s nothing obvious about great email marketing. Sure, we all know the basic formula for success — reaching the right...
January 7, 2021
How Kate’s Clothing Uses Benchmark Email to Increase Engagement and Sales
Email marketing is such a powerful strategy, yet if the right tool isn’t being used or the right approach isn’t...
January 6, 2021
6 Best Small Business Marketing Automation Tools for 2021
Small businesses are smart and scrappy. They’re accustomed to working with a small staff, limited resources, and trying to find...
December 30, 2020
Email Validation APIs: Why They’re Worth It and How to Get Started Using One
Email is, without a doubt, the premier communication method of our time. People check their inboxes constantly. Last year, almost...
December 23, 2020
Content Underperforming? Here’s How to Remedy It.
Implementing a content strategy is hard work. Going through all of the trouble to outline your process, write, edit, and...
December 17, 2020
A Step-By-Step Guide to Facebook Advertising
How you go about advertising your company online matters greatly for your email marketing strategy. The whole point of digital...
December 16, 2020
