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Establishing a Brand Connection: Your Biggest Email Marketing Objective
Brand Building & Management

Establishing a Brand Connection: Your Biggest Email Marketing Objective

by Jonathan Herrick
July 23, 2026 7 min read
The Accessibility Act Is Here. Is Your Email Design Compliant?
Email Design

The Accessibility Act Is Here. Is Your Email Design Compliant?

by Allie Wolff
July 22, 2026 6 min read
Your August 2026 Email Marketing Calendar: 6 Emails to Send This Month
Case Studies & Real World Applications

Your August 2026 Email Marketing Calendar: 6 Emails to Send This Month

by Natalie Slyman
July 21, 2026 7 min read
How to Write Welcome Emails That Turn Subscribers into Leads
Email Marketing Strategies

How to Write Welcome Emails That Turn Subscribers into Leads

by Natalie Slyman
July 16, 2026 12 min read
The New Email Deliverability Rules: What Small Businesses Need to Know
Email Deliverability

The New Email Deliverability Rules: What Small Businesses Need to Know

by Natalie Slyman
July 15, 2026 6 min read
Re-Engage Subscribers With These 5 Emails
Customer Engagement & Retention

Re-Engage Subscribers With These 5 Emails

by Natalie Slyman
July 14, 2026 6 min read
Email Design Trends: What Catches the Subscriber’s Eye in 2026?
Email Design

Email Design Trends: What Catches the Subscriber’s Eye in 2026?

by Natalie Slyman
July 9, 2026 9 min read
How Inbox Providers Are Deciding Which Emails You See (And How to Work With Them)
Email Deliverability

How Inbox Providers Are Deciding Which Emails You See (And How to Work With Them)

by Natalie Slyman
July 8, 2026 6 min read
Boost Your Business with the Best Email Marketing Platform
Time Management & Productivity

Boost Your Business with the Best Email Marketing Platform

by Jessica Lunk
July 7, 2026 6 min read
The 30-Minute Email Campaign: What Busy Marketers Can Actually Get Done
Time Management & Productivity

The 30-Minute Email Campaign: What Busy Marketers Can Actually Get Done

by Natalie Slyman
July 1, 2026 6 min read
Long-Tail Keywords: What They Are and How to Use Them in Your Marketing
Content Creation

Long-Tail Keywords: What They Are and How to Use Them in Your Marketing

by Natalie Slyman
June 30, 2026 7 min read
20 Skills That Make You A Proficient Digital Marketer
Brand Building & Management

20 Skills That Make You A Proficient Digital Marketer

by Natalie Slyman
June 25, 2026 8 min read
What to Do When Your Email Engagement Drops (Without Starting Over)
Email Marketing Strategies

What to Do When Your Email Engagement Drops (Without Starting Over)

by Jessica Lunk
June 24, 2026 7 min read
Mistakes You’re Making With Your Mobile-Friendly Email Campaign
Email Design

Mistakes You’re Making With Your Mobile-Friendly Email Campaign

by Natalie Slyman
June 23, 2026 10 min read
Your July 2026 Email Marketing Calendar: 5 Emails to Send This Month
Email Marketing Strategies

Your July 2026 Email Marketing Calendar: 5 Emails to Send This Month

by Natalie Slyman
June 18, 2026 6 min read
Stop Letting Good Content Fade: How to Make Content Refreshing Part of Your Strategy
Content Creation

Stop Letting Good Content Fade: How to Make Content Refreshing Part of Your Strategy

by Natalie Slyman
June 17, 2026 7 min read
Email Marketing Trends and Tools: What’s Actually Working Now
Digital Marketing Trends

Email Marketing Trends and Tools: What’s Actually Working Now

by Jonathan Herrick
June 16, 2026 7 min read
A Guide to Instagram Video Marketing for eCommerce Businesses
Social Media Marketing

A Guide to Instagram Video Marketing for eCommerce Businesses

by guestauthor
June 11, 2026 9 min read
The Psychology of Email Frequency: What the Research Actually Says About How Often to Send
Customer Engagement & Retention

The Psychology of Email Frequency: What the Research Actually Says About How Often to Send

by Natalie Slyman
June 10, 2026 8 min read
The 5 Biggest Challenges of Turning a Lead Into a Customer and How to Overcome Them
Customer Engagement & Retention

The 5 Biggest Challenges of Turning a Lead Into a Customer and How to Overcome Them

by Natalie Slyman
June 9, 2026 6 min read
How to Put Together an Effective Email Subject Line (and Examples)
Benchmark Recommends

How to Put Together an Effective Email Subject Line (and Examples)

by Natalie Slyman
June 4, 2026 10 min read
The Do’s and Don’ts of Email Design: Best Practices for 2026
Email Design

The Do’s and Don’ts of Email Design: Best Practices for 2026

by Natalie Slyman
June 3, 2026 9 min read
7 Best Email Newsletter Examples That Drive Clicks and Why They Work
Case Studies & Real World Applications

7 Best Email Newsletter Examples That Drive Clicks and Why They Work

by guestauthor
June 2, 2026 11 min read
How to Grow Your Email List Without Social Media (Organic Strategies That Actually Work)
Case Studies & Real World Applications

How to Grow Your Email List Without Social Media (Organic Strategies That Actually Work)

by Natalie Slyman
May 27, 2026 9 min read
Our Content Playbook: The Secret Sauce We’re Handing Over
Benchmark Recommends

Our Content Playbook: The Secret Sauce We’re Handing Over

by Natalie Slyman
May 26, 2026 7 min read
12 Best Practices for Designing Professional Email Campaigns in 2026
Digital Marketing Trends

12 Best Practices for Designing Professional Email Campaigns in 2026

by Jessica Lunk
May 21, 2026 7 min read
10 Best Email Analytics Dashboards to Track Performance
Data Analytics & Insights

10 Best Email Analytics Dashboards to Track Performance

by Jessica Lunk
May 20, 2026 10 min read
What is an Email Service Provider (ESP)?
Benchmark Recommends

What is an Email Service Provider (ESP)?

by Jessica Lunk
May 19, 2026 7 min read
How Well Do You Really Know Your Customers? Tips for Discovering Your Target Audience.
Personalization Techniques

How Well Do You Really Know Your Customers? Tips for Discovering Your Target Audience.

by Natalie Slyman
May 14, 2026 7 min read
Best SendGrid alternatives for transactional email in 2026
Data Analytics & Insights

Best SendGrid alternatives for transactional email in 2026

by Natalie Slyman
May 13, 2026 9 min read
Short-Form Video: Creating Impactful Content Quickly
Content Creation

Short-Form Video: Creating Impactful Content Quickly

by Natalie Slyman
May 12, 2026 7 min read
Website Forms 101: The Various Types, Where to Put them, and How to Make Them Effective
Customer Engagement & Retention

Website Forms 101: The Various Types, Where to Put them, and How to Make Them Effective

by Natalie Slyman
May 7, 2026 6 min read
How AI Agents Are Redefining the Future of Email Marketing
Email Marketing Strategies

How AI Agents Are Redefining the Future of Email Marketing

by guestauthor
May 6, 2026 7 min read
Internal Linking Tree: What is it, Why You Need One, and How to Create It
Content Creation

Internal Linking Tree: What is it, Why You Need One, and How to Create It

by Natalie Slyman
May 5, 2026 7 min read
10+ Sizzling Summer Newsletter Ideas to Keep Your Audience Cool and Engaged
Content Creation

10+ Sizzling Summer Newsletter Ideas to Keep Your Audience Cool and Engaged

by Allie Wolff
April 30, 2026 7 min read
The Evergreen Campaign Strategy: Emails You Can Reuse All Year
Customer Engagement & Retention

The Evergreen Campaign Strategy: Emails You Can Reuse All Year

by Jessica Lunk
April 29, 2026 7 min read
Email Marketing Metrics You Should Be Tracking (and the Goals They Help You Achieve)
Data Analytics & Insights

Email Marketing Metrics You Should Be Tracking (and the Goals They Help You Achieve)

by Natalie Slyman
April 28, 2026 7 min read
Email Segmentation 101: What it is and How to Put it in Practice
Personalization Techniques

Email Segmentation 101: What it is and How to Put it in Practice

by Natalie Slyman
April 23, 2026 6 min read
How to Build a Month of Social Content from One Email Campaign
Social Media Marketing

How to Build a Month of Social Content from One Email Campaign

by Natalie Slyman
April 22, 2026 6 min read
How To Create GDPR-Compliant Sign-Up Forms
Ethical Marketing Practices

How To Create GDPR-Compliant Sign-Up Forms

by Jessica Lunk
April 21, 2026 5 min read
How To Manage Your Email Campaigns for Ultimate Success
Benchmark Recommends

How To Manage Your Email Campaigns for Ultimate Success

by Natalie Slyman
April 16, 2026 7 min read
Everything You Can Do With Benchmark Email’s Free Plan (Spoiler: It’s a Lot)
Benchmark Recommends

Everything You Can Do With Benchmark Email’s Free Plan (Spoiler: It’s a Lot)

by Allie Wolff
April 15, 2026 6 min read
Best Practices for Using Email Sign-Up Forms
Customer Engagement & Retention

Best Practices for Using Email Sign-Up Forms

by Jessica Lunk
April 14, 2026 7 min read
The ROI of Email Marketing
Data Analytics & Insights

The ROI of Email Marketing

by Jessica Lunk
April 9, 2026 5 min read
The 10% Rule: What to Do When Email Only Gets 10% of Your Week
Time Management & Productivity

The 10% Rule: What to Do When Email Only Gets 10% of Your Week

by Natalie Slyman
April 8, 2026 6 min read
Email Deliverability 101: How to Get Your Message to Go Through
Email Deliverability

Email Deliverability 101: How to Get Your Message to Go Through

by Natalie Slyman
April 7, 2026 6 min read
Your Contacts Aren’t a Mess. They’re Just Untagged
Personalization Techniques

Your Contacts Aren’t a Mess. They’re Just Untagged

by Natalie Slyman
April 2, 2026 7 min read
What Is Email Personalization and Why Is it So Powerful?
Personalization Techniques

What Is Email Personalization and Why Is it So Powerful?

by Natalie Slyman
April 1, 2026 7 min read
Spammy Words and Phrases to Exclude from Your Email Subject Lines
Email Deliverability

Spammy Words and Phrases to Exclude from Your Email Subject Lines

by Natalie Slyman
March 31, 2026 5 min read
The Hidden Cost of “All-in-One” Marketing Platforms
Time Management & Productivity

The Hidden Cost of “All-in-One” Marketing Platforms

by Jonathan Herrick
March 26, 2026 4 min read
Online Forms and Pop-Up Forms: What’s the Difference?
Customer Engagement & Retention

Online Forms and Pop-Up Forms: What’s the Difference?

by Natalie Slyman
March 25, 2026 6 min read
How To Start An Email Newsletter With Benchmark Email
Email Marketing Strategies

How To Start An Email Newsletter With Benchmark Email

by guestauthor
March 24, 2026 7 min read
Mailchimp Pricing in 2026: What’s Changing and What to Do About It
Time Management & Productivity

Mailchimp Pricing in 2026: What’s Changing and What to Do About It

by Jessica Lunk
March 19, 2026 9 min read
What to Send When You Have No Idea What to Send
Benchmark Recommends

What to Send When You Have No Idea What to Send

by Natalie Slyman
March 18, 2026 4 min read
The Best Mailchimp Alternatives for Email Marketing
Time Management & Productivity

The Best Mailchimp Alternatives for Email Marketing

by Jessica Lunk
March 17, 2026 6 min read
Case Studies: Brands That Successfully Leveraged Social Media Marketing Power
Social Media Marketing

Case Studies: Brands That Successfully Leveraged Social Media Marketing Power

by guestauthor
March 12, 2026 10 min read
7 Best Constant Contact Alternatives to Consider in 2026
Time Management & Productivity

7 Best Constant Contact Alternatives to Consider in 2026

by Jessica Lunk
March 11, 2026 8 min read
What Is a Good Email Marketing Open Rate?
Data Analytics & Insights

What Is a Good Email Marketing Open Rate?

by Jessica Lunk
March 10, 2026 4 min read
Small Business Trends for 2026: What’s Changed and What Actually Matters Now
Digital Marketing Trends

Small Business Trends for 2026: What’s Changed and What Actually Matters Now

by Jonathan Herrick
March 5, 2026 4 min read
You Don’t Need Automation to Send Smarter Emails and Here’s Proof
Personalization Techniques

You Don’t Need Automation to Send Smarter Emails and Here’s Proof

by Jessica Lunk
March 4, 2026 4 min read
Why Having an Email Marketing Strategy Still Matters (and What It Looks Like Today)
Benchmark Recommends

Why Having an Email Marketing Strategy Still Matters (and What It Looks Like Today)

by Natalie Slyman
March 3, 2026 5 min read
Email Ideas for Slow Months: What to Send When You’re Out of Ideas
Content Creation

Email Ideas for Slow Months: What to Send When You’re Out of Ideas

by Allie Wolff
February 26, 2026 5 min read
A Beginner-Friendly Guide to Email Reporting (No Analytics Degree Required)
Data Analytics & Insights

A Beginner-Friendly Guide to Email Reporting (No Analytics Degree Required)

by Natalie Slyman
February 25, 2026 6 min read
7 Unique Ways to Use Email Marketing in 2026 (By Industry)
Case Studies & Real World Applications

7 Unique Ways to Use Email Marketing in 2026 (By Industry)

by Jessica Lunk
February 24, 2026 4 min read
The Importance of Email List Maintenance
Email Deliverability

The Importance of Email List Maintenance

by Benchmark Team
February 19, 2026 4 min read
What the Latest Data Tells Us About Email Open Rates in 2026 (And How to React)
Data Analytics & Insights

What the Latest Data Tells Us About Email Open Rates in 2026 (And How to React)

by Natalie Slyman
February 17, 2026 4 min read
5 Winning Tactics for Short-Form Video Marketing Trends in 2026
Digital Marketing Trends

5 Winning Tactics for Short-Form Video Marketing Trends in 2026

by Natalie Slyman
February 12, 2026 7 min read
New Playable and Benchmark partnership enables reliable, instant-play Video for Benchmark email campaigns
Content Creation

New Playable and Benchmark partnership enables reliable, instant-play Video for Benchmark email campaigns

by Jessica Lunk
February 10, 2026 2 min read
How to Use Tagging to Better Segment Your Contacts
Personalization Techniques

How to Use Tagging to Better Segment Your Contacts

by Allie Wolff
February 10, 2026 4 min read
Shadow Segments: How to Market to People Who’ve Never Clicked, But Never Left
Personalization Techniques

Shadow Segments: How to Market to People Who’ve Never Clicked, But Never Left

by Natalie Slyman
February 5, 2026 6 min read
Types of Content That Will Re-Energize Your Marketing Strategy in 2026
Content Creation

Types of Content That Will Re-Energize Your Marketing Strategy in 2026

by Natalie Slyman
February 3, 2026 6 min read
Reminder Emails: How to Politely Craft a Nudge Email in Every Situation
Customer Engagement & Retention

Reminder Emails: How to Politely Craft a Nudge Email in Every Situation

by guestauthor
January 28, 2026 7 min read
Affordable Marketing Tools Every Small Business Should Use
Digital Marketing Trends

Affordable Marketing Tools Every Small Business Should Use

by guestauthor
January 27, 2026 5 min read
The Marketing Metrics That Actually Matter in 2026 (And How to Measure Them)
Data Analytics & Insights

The Marketing Metrics That Actually Matter in 2026 (And How to Measure Them)

by Jessica Lunk
January 22, 2026 5 min read
16 of the Worst Writing Mistakes to Avoid in Your Email Campaigns
Content Creation

16 of the Worst Writing Mistakes to Avoid in Your Email Campaigns

by Natalie Slyman
January 21, 2026 8 min read
Email Marketing in 2026: What to Keep, What to Drop, What to Try
Digital Marketing Trends

Email Marketing in 2026: What to Keep, What to Drop, What to Try

by Natalie Slyman
January 20, 2026 2 min read
5 AI Prompts Every Marketer Should Know (and How to Use Them in Benchmark Email)
Time Management & Productivity

5 AI Prompts Every Marketer Should Know (and How to Use Them in Benchmark Email)

by Natalie Slyman
January 14, 2026 5 min read
How to Copy Etsy’s Valentine’s Day Opt-Out Campaign
Case Studies & Real World Applications

How to Copy Etsy’s Valentine’s Day Opt-Out Campaign

by Natalie Slyman
January 13, 2026 5 min read
6 Ways to Use Social Media in Your Email Marketing Campaign
Social Media Marketing

6 Ways to Use Social Media in Your Email Marketing Campaign

by Natalie Slyman
January 8, 2026 4 min read
From “Play to Buy”: How Gamified Emails Convert Attention into Action
Email Marketing Strategies

From “Play to Buy”: How Gamified Emails Convert Attention into Action

by guestauthor
January 7, 2026 7 min read
Marketing Budget, Smartly Spent: How to Prioritize Your Resources for Maximum Impact
Brand Building & Management

Marketing Budget, Smartly Spent: How to Prioritize Your Resources for Maximum Impact

by Jessica Lunk
January 6, 2026 4 min read
What Busy Marketers Can Learn from 3-Minute Emails (and Why Less Is More in 2026)
Time Management & Productivity

What Busy Marketers Can Learn from 3-Minute Emails (and Why Less Is More in 2026)

by Natalie Slyman
December 30, 2025 5 min read
The 30-Minute Weekly Marketing Audit: How to Stay on Top with Minimal Time
Time Management & Productivity

The 30-Minute Weekly Marketing Audit: How to Stay on Top with Minimal Time

by Jessica Lunk
December 23, 2025 7 min read
The Email Marketing Terms You Need to Know
Email Marketing Strategies

The Email Marketing Terms You Need to Know

by Natalie Slyman
December 17, 2025 12 min read
How to Prep Your List for Seasonal Sending Spikes
Email Marketing Strategies

How to Prep Your List for Seasonal Sending Spikes

by Natalie Slyman
December 16, 2025 5 min read
How to Make your Marketing Emails More Clickable with Interactive Content
Customer Engagement & Retention

How to Make your Marketing Emails More Clickable with Interactive Content

by Natalie Slyman
December 11, 2025 3 min read
How to Use AI to Write Smarter Emails (Without Losing Your Voice)
Email Marketing Strategies

How to Use AI to Write Smarter Emails (Without Losing Your Voice)

by Natalie Slyman
December 10, 2025 5 min read
Avoid the Naughty List: Holiday Email Mistakes to Skip
Email Marketing Strategies

Avoid the Naughty List: Holiday Email Mistakes to Skip

by Natalie Slyman
December 9, 2025 4 min read
Social Media Emails Done Right: 2025 Edition (How to Feature Social Posts and Events That Actually Work in Email)
Digital Marketing Trends

Social Media Emails Done Right: 2025 Edition (How to Feature Social Posts and Events That Actually Work in Email)

by Jessica Lunk
December 4, 2025 4 min read
Inbox Zero Meets Campaign Hero: How to Reclaim Hours with Smarter Email Workflows
Time Management & Productivity

Inbox Zero Meets Campaign Hero: How to Reclaim Hours with Smarter Email Workflows

by Natalie Slyman
December 3, 2025 4 min read
12 Holiday Subject Lines That Actually Get Opened
Email Marketing Strategies

12 Holiday Subject Lines That Actually Get Opened

by Natalie Slyman
December 2, 2025 3 min read
The Disappearing Preview Text: What’s Next for Email Marketers?
Digital Marketing Trends

The Disappearing Preview Text: What’s Next for Email Marketers?

by Natalie Slyman
November 26, 2025 4 min read
The Busy Marketer’s Guide to Holiday Email Design
Email Design

The Busy Marketer’s Guide to Holiday Email Design

by Natalie Slyman
November 25, 2025 5 min read
How to Segment Your List for Holiday Sales (Without the Headache)
Customer Engagement & Retention

How to Segment Your List for Holiday Sales (Without the Headache)

by Natalie Slyman
November 20, 2025 4 min read
The Rise of ‘Inbox Fatigue’ and How Smart Marketers Are Responding
Email Marketing Strategies

The Rise of ‘Inbox Fatigue’ and How Smart Marketers Are Responding

by Natalie Slyman
November 19, 2025 4 min read
🎁Coming Soon: 12 Days of Benchmark
Personalization Techniques

🎁Coming Soon: 12 Days of Benchmark

by Natalie Slyman
November 18, 2025 < 1 minute
A Mark of Excellence: Benchmark Email Achieves Multiple 2025 Recognitions from Software Advice and GetApp
Benchmark Recommends

A Mark of Excellence: Benchmark Email Achieves Multiple 2025 Recognitions from Software Advice and GetApp

by Jessica Lunk
November 13, 2025 3 min read
The Future of Email Marketing: Trends and Predictions for the Years to Come
Digital Marketing Trends

The Future of Email Marketing: Trends and Predictions for the Years to Come

by Jessica Lunk
November 12, 2025 7 min read
What Gmail’s New Features Mean for Busy Marketers: Smarter Tracking, Smarter Targeting
Email Deliverability

What Gmail’s New Features Mean for Busy Marketers: Smarter Tracking, Smarter Targeting

by Jessica Lunk
November 11, 2025 3 min read
10 Fast Fixes for Busy Marketers Who Can’t Afford Email Mistakes
Email Marketing Strategies

10 Fast Fixes for Busy Marketers Who Can’t Afford Email Mistakes

by Natalie Slyman
November 6, 2025 3 min read
Inbox Shake-Up: Yahoo and Apple Just Changed Email (Again)—Here’s What Marketers Need to Do
Email Deliverability

Inbox Shake-Up: Yahoo and Apple Just Changed Email (Again)—Here’s What Marketers Need to Do

by Jessica Lunk
November 5, 2025 5 min read
Email Design Inspired by Physical Mail: What Marketers Can Learn from Direct Mail Aesthetics
Email Design

Email Design Inspired by Physical Mail: What Marketers Can Learn from Direct Mail Aesthetics

by Natalie Slyman
November 4, 2025 6 min read
Ultimate Guide to Email Marketing for Retail Businesses: (2025 Edition)
Email Marketing Strategies

Ultimate Guide to Email Marketing for Retail Businesses: (2025 Edition)

by Natalie Slyman
October 30, 2025 5 min read
Thinking of Switching Email Tools? Here’s Your Simple Buying Guide
Email Marketing Strategies

Thinking of Switching Email Tools? Here’s Your Simple Buying Guide

by Jessica Lunk
October 28, 2025 4 min read
The Ugly Truth About Email Automation Nobody Admits
Email Marketing Strategies

The Ugly Truth About Email Automation Nobody Admits

by guestauthor
October 23, 2025 6 min read
5 Ways to Use Email Marketing and Social Media Integration Techniques for Lead Generation
Social Media Marketing

5 Ways to Use Email Marketing and Social Media Integration Techniques for Lead Generation

by Natalie Slyman
October 21, 2025 4 min read
The Power of the eNewsletter
Benchmark Recommends

The Power of the eNewsletter

by Natalie Slyman
October 16, 2025 5 min read
The Transparent Email Software Pricing Checklist: How to Spot Hidden Fees
Email Marketing Strategies

The Transparent Email Software Pricing Checklist: How to Spot Hidden Fees

by Allie Wolff
October 14, 2025 3 min read
The Fundamentals of Email Marketing
Email Marketing Strategies

The Fundamentals of Email Marketing

by Natalie Slyman
October 9, 2025 6 min read
The Complete Guide to Email Marketing Automation for Small Businesses
Email Marketing Strategies

The Complete Guide to Email Marketing Automation for Small Businesses

by Natalie Slyman
October 8, 2025 8 min read
A New Era for Email: Benchmark Introduces Modern Platform Built for Busy Marketers
Email Marketing Strategies

A New Era for Email: Benchmark Introduces Modern Platform Built for Busy Marketers

by Allie Wolff
October 7, 2025 3 min read
Rank With Your Newsletter: SEO’s Shortcut
Email Marketing Strategies

Rank With Your Newsletter: SEO’s Shortcut

by guestauthor
October 7, 2025 5 min read
Say Hello to the New Benchmark: A Simpler, Stronger Brand for Smarter Email Marketing
Benchmark Recommends

Say Hello to the New Benchmark: A Simpler, Stronger Brand for Smarter Email Marketing

by Allie Wolff
October 6, 2025 3 min read
Email Marketing Reimagined: Say Hello to the Next Generation of Benchmark Email
Benchmark Recommends

Email Marketing Reimagined: Say Hello to the Next Generation of Benchmark Email

by Jeff Zimmerman
October 6, 2025 6 min read
Growth Marketing Unpacked: Strategies, Channels, and Tools to Scale Smarter
Ethical Marketing Practices

Growth Marketing Unpacked: Strategies, Channels, and Tools to Scale Smarter

by Jessica Lunk
October 2, 2025 4 min read
How Could AI Shopping Agents Change Digital Marketing?
Digital Marketing Trends

How Could AI Shopping Agents Change Digital Marketing?

by guestauthor
September 30, 2025 5 min read
Navigating the Digital Recession: How Smart Marketers Stay Resilient and Drive Results
Digital Marketing Trends

Navigating the Digital Recession: How Smart Marketers Stay Resilient and Drive Results

by Jonathan Herrick
September 25, 2025 4 min read
What the Creator Economy Can Teach You About Email Marketing
Email Marketing Strategies

What the Creator Economy Can Teach You About Email Marketing

by Natalie Slyman
September 23, 2025 3 min read
How to Create an Email Using Canva
Email Design

How to Create an Email Using Canva

by Natalie Slyman
September 18, 2025 6 min read
Marketing in a Micromoment: Designing Emails for Split-Second Decisions
Email Design

Marketing in a Micromoment: Designing Emails for Split-Second Decisions

by Natalie Slyman
September 16, 2025 4 min read
Compliance Without the Headache: A Checklist for Marketers Comparing Email Tools
Email Deliverability

Compliance Without the Headache: A Checklist for Marketers Comparing Email Tools

by Jessica Lunk
September 11, 2025 4 min read
How to Promote Your Blog Posts Using Email Marketing
Content Creation

How to Promote Your Blog Posts Using Email Marketing

by Natalie Slyman
September 10, 2025 5 min read
The New Marketing Stack: What Growing Businesses Actually Need in 2025
Digital Marketing Trends

The New Marketing Stack: What Growing Businesses Actually Need in 2025

by Jessica Lunk
September 9, 2025 6 min read
AI Email Scams and Safeguarding Your Customers
Email Marketing Strategies

AI Email Scams and Safeguarding Your Customers

by guestauthor
September 4, 2025 6 min read
Breaking Down Silos: How Disjointed Email Marketing Strategies Harm Brands and Alienate Customers
Email Marketing Strategies

Breaking Down Silos: How Disjointed Email Marketing Strategies Harm Brands and Alienate Customers

by Jonathan Herrick
September 3, 2025 3 min read
How to Grow Your Social Media Following Organically
Social Media Marketing

How to Grow Your Social Media Following Organically

by Natalie Slyman
August 28, 2025 17 min read
Is Vibing the Future of Marketing?
Digital Marketing Trends

Is Vibing the Future of Marketing?

by Natalie Slyman
August 27, 2025 5 min read
Throw Away Your Old Playbook: Here’s How to Ensure Your Email Marketing Strategy is Ready for Anything
Email Marketing Strategies

Throw Away Your Old Playbook: Here’s How to Ensure Your Email Marketing Strategy is Ready for Anything

by Jonathan Herrick
August 26, 2025 4 min read
15 Proven Strategies to Grow Your Email Subscriber List Fast
Customer Engagement & Retention

15 Proven Strategies to Grow Your Email Subscriber List Fast

by Natalie Slyman
August 21, 2025 9 min read
Is Your Email Blacklisted? Here’s How to Find Out
Email Deliverability

Is Your Email Blacklisted? Here’s How to Find Out

by Jessica Lunk
August 20, 2025 6 min read
Say Hello to the New Benchmark: A Simpler, Stronger Brand for Smarter Email Marketing
Email Marketing Strategies

Say Hello to the New Benchmark: A Simpler, Stronger Brand for Smarter Email Marketing

by Allie Wolff
August 14, 2025 3 min read
Gmail’s “Manage Subscriptions” Feature: What It Means for Email Marketers
Email Deliverability

Gmail’s “Manage Subscriptions” Feature: What It Means for Email Marketers

by Jonathan Herrick
August 14, 2025 4 min read
The Psychology of Email Marketing: Understanding How Human Behavior Impacts Email Campaigns
Email Marketing Strategies

The Psychology of Email Marketing: Understanding How Human Behavior Impacts Email Campaigns

by Natalie Slyman
August 13, 2025 4 min read
How to Impress Your Boss with AI: Smart Ways to Work Faster, Smarter, and Stand Out
Time Management & Productivity

How to Impress Your Boss with AI: Smart Ways to Work Faster, Smarter, and Stand Out

by Jessica Lunk
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Social Media Marketing

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Content Creation

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February 1, 2023 4 min read
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February 1, 2023 4 min read
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Content Creation

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February 1, 2023 4 min read
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February 1, 2023 4 min read
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Content Creation

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February 1, 2023 4 min read
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Social Media Marketing

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Content Creation

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February 1, 2023 5 min read
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February 1, 2023 5 min read
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Social Media Marketing

The Small Business Guide to Understanding Instagram Insights

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February 1, 2023 5 min read
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January 31, 2023 5 min read
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Content Creation

When to Gate Your Content

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January 31, 2023 4 min read
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Social Media Marketing

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Content Creation

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January 31, 2023 4 min read
Should Your Small Business Be on TikTok?
Social Media Marketing

Should Your Small Business Be on TikTok?

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January 31, 2023 4 min read
It’s Time to Get Familiar With Lead Attribution
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January 31, 2023 4 min read
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Social Media Marketing

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The 6 Types of Marketing Funnels You Need to Know

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January 31, 2023 6 min read
The Forgotten Content Distribution Tactic: Content Syndication
Content Creation

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January 31, 2023 6 min read
The Small Business Guide to Advertising on Instagram
Social Media Marketing

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January 31, 2023 9 min read
15 Small Business Marketing Strategies to Help With Growth
Brand Building & Management

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January 31, 2023 13 min read
8 of the Biggest Questions Regarding Email Marketing Answered
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January 31, 2023 4 min read
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Content Creation

How to Align Sales and Marketing Teams for Content Creation

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January 30, 2023 5 min read
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January 30, 2023 6 min read
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Content Creation

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Most Compelling Trends from Litmus Email Engagement Trends Report
Email Marketing Strategies

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15 Must-Have Content Marketing Tools to Ensure Quality and Consistency
Content Creation

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Email Marketing Strategies

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Content Creation

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Email Marketing Strategies

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Email Deliverability

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Email Marketing Strategies

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Social Media Marketing

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Email Marketing Strategies

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Email Marketing Strategies

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Email Deliverability

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Email Marketing Strategies

How AI is Taking Your Email Marketing to the Next Level

by Benchmark Team
September 27, 2022 4 min read
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Email Marketing Strategies

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Email Deliverability

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September 1, 2022 6 min read
Top 11 Reasons Email Marketing Fails
Email Marketing Strategies

Top 11 Reasons Email Marketing Fails

by Benchmark Team
August 30, 2022 7 min read
The Biggest Email Marketing Hurdle (and How to Overcome It): Interview with ZeroBounce COO Brian Minick
Email Deliverability

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by Benchmark Team
August 24, 2022 5 min read
12 Top Tips For Successful Email Marketing Campaigns
Email Marketing Strategies

12 Top Tips For Successful Email Marketing Campaigns

by Benchmark Team
August 16, 2022 8 min read
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Email Marketing Strategies

Study Confirms: Email is Still the Top Marketing Channel

by Benchmark Team
August 10, 2022 4 min read
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Email Marketing Strategies

How Email Marketing Can Support Your Growth When Starting a New Business

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August 2, 2022 8 min read
Want Your Drip Campaign to Convert? Make Sure it Has These Five Elements.
Email Marketing Strategies

Want Your Drip Campaign to Convert? Make Sure it Has These Five Elements.

by Benchmark Team
July 28, 2022 5 min read
Debunking the 4 Most Popular Email Marketing Myths
Email Marketing Strategies

Debunking the 4 Most Popular Email Marketing Myths

by guestauthor
July 26, 2022 6 min read
Bulk Email Senders: What Are They and Tools We Recommend
Email Deliverability

Bulk Email Senders: What Are They and Tools We Recommend

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July 21, 2022 10 min read
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Email Deliverability

What Are Spamhaus and SpamCop?

by Benchmark Team
July 19, 2022 5 min read
Email Verification 101: What is it and Why is it Important?
Email Deliverability

Email Verification 101: What is it and Why is it Important?

by Benchmark Team
July 12, 2022 9 min read
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Email Marketing Strategies

Promoting Travel and Tourism with Email Marketing

by Benchmark Team
July 7, 2022 4 min read
How to Make an Effective Email Invite? 7 Tips.
Email Marketing Strategies

How to Make an Effective Email Invite? 7 Tips.

by Benchmark Team
July 5, 2022 6 min read
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Email Marketing Strategies

6 Inspiring Travel and Tourism Industry Emails

by Benchmark Team
June 30, 2022 6 min read
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Email Marketing Strategies

AI and The Future of Email Marketing

by Benchmark Team
June 23, 2022 4 min read
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Email Marketing Strategies

Drive a Customer-Centric Digital Transformation via Email Marketing

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June 2, 2022 6 min read
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Email Marketing Strategies

3 Ways to Create a GIF for Your Email Templates

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May 24, 2022 4 min read
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Email Marketing Strategies

The Pros and Cons of Text-Based Email Versus HTML

by Benchmark Team
May 19, 2022 7 min read
How to Manage a Remote Email Marketing Team: 5 Productivity Tools
Email Marketing Strategies

How to Manage a Remote Email Marketing Team: 5 Productivity Tools

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May 18, 2022 6 min read
4 Must-Have Centralized Email Marketing Processes
Email Marketing Strategies

4 Must-Have Centralized Email Marketing Processes

by guestauthor
May 10, 2022 5 min read
5 Ways Your Business Can Use Instagram to Grow Your Email Marketing List
Social Media Marketing

5 Ways Your Business Can Use Instagram to Grow Your Email Marketing List

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May 4, 2022 6 min read
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Content Creation

Tips for Writing Effective Blog Post Titles

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April 27, 2022 6 min read
How to Use Social Media to Grow your Business
Social Media Marketing

How to Use Social Media to Grow your Business

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April 21, 2022 12 min read
How to Promote a Webinar with Email Marketing
Content Creation

How to Promote a Webinar with Email Marketing

by Benchmark Team
April 19, 2022 7 min read
Why Customers are Unsubscribing and How to Prevent It
Email Marketing Strategies

Why Customers are Unsubscribing and How to Prevent It

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April 16, 2022 8 min read
The Top Benchmark Email Integrations
Email Marketing Strategies

The Top Benchmark Email Integrations

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April 13, 2022 4 min read
10 Email Segmentation Strategies to Hone Your Marketing Message & Make More Sales
Email Marketing Strategies

10 Email Segmentation Strategies to Hone Your Marketing Message & Make More Sales

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April 12, 2022 9 min read
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Content Creation

Your A-Z Content Audit Guide

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April 5, 2022 7 min read
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Content Creation

6 Types of Content to Create That Will Grow Your Email List

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March 31, 2022 5 min read
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Content Creation

How to Use Backlinks to Grow Your Email List

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March 22, 2022 6 min read
Using AI For Email Personalization: A Complete Guide
Email Marketing Strategies

Using AI For Email Personalization: A Complete Guide

by Benchmark Team
March 9, 2022 3 min read
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Email Marketing Strategies

What You Need to Know About Mail Privacy Protection (MPP)

by Benchmark Team
March 8, 2022 3 min read
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Digital Marketing Trends

Beginner’s Guide To Inbound Marketing

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March 1, 2022 8 min read
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Email Marketing Strategies

8 Important Notification Queues to Add to Your Email Monitoring Strategy

by guestauthor
February 24, 2022 8 min read
The 11 Best Free Email Marketing Tools
Email Marketing Strategies

The 11 Best Free Email Marketing Tools

by Benchmark Team
February 15, 2022 10 min read
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Content Creation

9 Best Social Media Plugins for WordPress

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February 8, 2022 8 min read
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Email Design

Why Does Email Design Define the Success of Your Campaign?

by guestauthor
February 1, 2022 6 min read
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Content Creation

11 Quick and Long-Term SEO Tips to Get Your Site to Rank

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January 20, 2022 9 min read
4 Strategies to Improve Email Engagement for Your Retail Brand
Ethical Marketing Practices

4 Strategies to Improve Email Engagement for Your Retail Brand

by Benchmark Team
January 19, 2022 4 min read
Vertical Content: What It Is and How to Implement It
Social Media Marketing

Vertical Content: What It Is and How to Implement It

by guestauthor
January 18, 2022 6 min read
How to Do Restaurant Email Marketing Right
Email Marketing Strategies

How to Do Restaurant Email Marketing Right

by guestauthor
January 13, 2022 6 min read
5 Signs Your Website Isn’t Optimized
Digital Marketing Trends

5 Signs Your Website Isn’t Optimized

by Benchmark Team
January 12, 2022 5 min read
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Email Marketing Strategies

5 Things You Need to Know About Benchmark Email

by Benchmark Team
January 6, 2022 4 min read
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Social Media Marketing

6 Best Social Media Tools for Your 2022 Strategy

by Benchmark Team
January 5, 2022 5 min read
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Content Creation

6 Tips for Creating More Shareable Content (With Examples)

by guestauthor
December 22, 2021 7 min read
A Beginner’s Guide to Effective Email Templates
Email Marketing Strategies

A Beginner’s Guide to Effective Email Templates

by guestauthor
December 21, 2021 6 min read
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Email Marketing Strategies

How to Put Together Interesting Abandoned Cart Emails (and Examples)

by Patrick Foster
December 16, 2021 9 min read
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Content Creation

16 Things to do Before and After Publishing a Blog Post

by guestauthor
December 9, 2021 8 min read
How to Calculate Email Marketing ROI
Email Marketing Strategies

How to Calculate Email Marketing ROI

by Benchmark Team
December 8, 2021 3 min read
10 Best Content Writing and Editing Tools to Help You Become a Better Writer
Content Creation

10 Best Content Writing and Editing Tools to Help You Become a Better Writer

by guestauthor
November 30, 2021 9 min read
Opt-In Email Marketing: How to Create Permission-Based Email Lists
Email Deliverability

Opt-In Email Marketing: How to Create Permission-Based Email Lists

by Benchmark Team
November 23, 2021 5 min read
Apple’s New Hide My Email Feature: What it is and How it’s Changing Email Marketing
Email Deliverability

Apple’s New Hide My Email Feature: What it is and How it’s Changing Email Marketing

by guestauthor
November 16, 2021 6 min read
Here’s How To Get More People To Fill Out Your Email Survey
Email Marketing Strategies

Here’s How To Get More People To Fill Out Your Email Survey

by guestauthor
November 11, 2021 8 min read
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Email Marketing Strategies

How to Use Google Analytics to Track the Success of Your Email Campaigns

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November 9, 2021 5 min read
How to Create a Pillar Page that Ranks
Content Creation

How to Create a Pillar Page that Ranks

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November 2, 2021 4 min read
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Digital Marketing Trends

What are Core Web Vitals and Why You Should Care?

by guestauthor
October 21, 2021 7 min read
The Art of Sharing Milestone Emails with Your Subscribers
Email Marketing Strategies

The Art of Sharing Milestone Emails with Your Subscribers

by Benchmark Team
October 14, 2021 4 min read
Turn Your Emails to Gold: How to Increase Your Email CTR
Email Marketing Strategies

Turn Your Emails to Gold: How to Increase Your Email CTR

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October 7, 2021 8 min read
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Email Marketing Strategies

How to Include User-Generated Content in Your Emails

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Content Creation

Content Marketing: How to Put Quality Over Quantity

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September 29, 2021 4 min read
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Email Deliverability

Why No One Is Opening Your Emails

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September 23, 2021 5 min read
Scaling Marketing Content: A Proven Way to Optimize Your Results at Lower Costs
Content Creation

Scaling Marketing Content: A Proven Way to Optimize Your Results at Lower Costs

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September 22, 2021 8 min read
How to Create a Company Email Newsletter in 10 Simple Steps
Email Marketing Strategies

How to Create a Company Email Newsletter in 10 Simple Steps

by Benchmark Team
September 21, 2021 8 min read
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Content Creation

Write Guest Blog Articles for Benchmark Email!

by Benchmark Team
September 21, 2021 2 min read
iOS 15 and Email Marketing KPIs to Focus On
Email Deliverability

iOS 15 and Email Marketing KPIs to Focus On

by Benchmark Team
September 14, 2021 4 min read
Your iOS 15 To-Do List from Benchmark Email
Email Deliverability

Your iOS 15 To-Do List from Benchmark Email

by Benchmark Team
September 1, 2021 6 min read
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Email Marketing Strategies

How Email Marketing Can Be Used to Ease Customers During Supply Shortages

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September 1, 2021 4 min read
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Content Creation

What is Search Intent and How Can You Optimize it?

by guestauthor
August 31, 2021 6 min read
Webinar Landing Page 101: How to Convert More Visitors Into Email Leads
Digital Marketing Trends

Webinar Landing Page 101: How to Convert More Visitors Into Email Leads

by guestauthor
August 25, 2021 7 min read
How to Update Your Old Blogs for SEO in 2021: 6 Tested Tips
Content Creation

How to Update Your Old Blogs for SEO in 2021: 6 Tested Tips

by Benchmark Team
August 23, 2021 4 min read
Here’s How Inbound Marketing Drives The Ultimate Customer Experience
Digital Marketing Trends

Here’s How Inbound Marketing Drives The Ultimate Customer Experience

by guestauthor
August 3, 2021 8 min read
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Email Marketing Strategies

3 Wellness Brands Sending Great Emails

by Benchmark Team
July 29, 2021 5 min read
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by Benchmark Team
July 21, 2021 9 min read
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Email Marketing Strategies

iOS 15 and How it Will Change Your Email Marketing

by Benchmark Team
July 20, 2021 4 min read
Why Your Email List isn’t Growing: A Troubleshooting Guide
Email Marketing Strategies

Why Your Email List isn’t Growing: A Troubleshooting Guide

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July 15, 2021 5 min read
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Email Design

Ways to Create Visually Appealing Email Design

by guestauthor
July 14, 2021 8 min read
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Email Marketing Strategies

What Is Email Throttling and How Does It Affect Email Marketing?

by Benchmark Team
July 13, 2021 5 min read
4 Brands That Have Upped Their Audience Social Media Engagement
Social Media Marketing

4 Brands That Have Upped Their Audience Social Media Engagement

by Benchmark Team
July 8, 2021 4 min read
Why Your Marketing Emails Aren’t Converting
Email Marketing Strategies

Why Your Marketing Emails Aren’t Converting

by Benchmark Team
June 30, 2021 4 min read
Mobile Eye-Tracking and What it Tells Us About Our Emails
Email Marketing Strategies

Mobile Eye-Tracking and What it Tells Us About Our Emails

by Benchmark Team
June 24, 2021 4 min read
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Email Marketing Strategies

How to Grow Your Subscriber List Using Benchmark Email

by Benchmark Team
June 23, 2021 4 min read
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Content Creation

How to Get Other Sites to Link to Your Content (and Why You Should)

by Benchmark Team
June 17, 2021 6 min read
5 Emails for Summer Campaign Inspiration
Email Marketing Strategies

5 Emails for Summer Campaign Inspiration

by Benchmark Team
June 10, 2021 5 min read
A Step-By-Step Guide for Adding Gifs in Your Emails
Email Marketing Strategies

A Step-By-Step Guide for Adding Gifs in Your Emails

by Benchmark Team
June 8, 2021 7 min read
4 Ways Instagram and Email Marketing Can Work Together
Social Media Marketing

4 Ways Instagram and Email Marketing Can Work Together

by guestauthor
May 20, 2021 6 min read
Top Lessons From Fashion Brands That Create Runway-Worthy Emails
Email Marketing Strategies

Top Lessons From Fashion Brands That Create Runway-Worthy Emails

by Benchmark Team
May 12, 2021 6 min read
How to Use Visual Content to Boost Your Customer Base
Content Creation

How to Use Visual Content to Boost Your Customer Base

by guestauthor
May 6, 2021 7 min read
Get Your Business Blooming with These Spring Email Ideas
Email Marketing Strategies

Get Your Business Blooming with These Spring Email Ideas

by Benchmark Team
May 5, 2021 5 min read
What is the Difference Between Earned, Owned, and Paid Traffic?
Digital Marketing Trends

What is the Difference Between Earned, Owned, and Paid Traffic?

by Benchmark Team
April 29, 2021 4 min read
10 Kinds of Content You Should Already Be Creating
Content Creation

10 Kinds of Content You Should Already Be Creating

by Benchmark Team
April 28, 2021 5 min read
Proven Psychology Tactics To Drive Sales With Content Marketing
Content Creation

Proven Psychology Tactics To Drive Sales With Content Marketing

by guestauthor
April 27, 2021 5 min read
10 Tips for Better User Feedback
Email Marketing Strategies

10 Tips for Better User Feedback

by Benchmark Team
April 15, 2021 4 min read
Experts Speak: Email Marketing Trends to Look Forward to in 2021
Email Marketing Strategies

Experts Speak: Email Marketing Trends to Look Forward to in 2021

by guestauthor
April 14, 2021 6 min read
How Many Emails Should I Be Sending?
Email Marketing Strategies

How Many Emails Should I Be Sending?

by Benchmark Team
April 8, 2021 4 min read
Striking the Right Chord: 4 Tools for Mapping Content and Tone to Each Buyer Stage
Digital Marketing Trends

Striking the Right Chord: 4 Tools for Mapping Content and Tone to Each Buyer Stage

by guestauthor
April 7, 2021 6 min read
The Quickest Ways to Become an Email Marketing Fool
Email Marketing Strategies

The Quickest Ways to Become an Email Marketing Fool

by Benchmark Team
April 1, 2021 6 min read
4 Email Productivity Tips, Tricks, and Hacks
Email Marketing Strategies

4 Email Productivity Tips, Tricks, and Hacks

by Benchmark Team
March 30, 2021 4 min read
What Is AMP For Email? And What Can You Do With It?
Email Marketing Strategies

What Is AMP For Email? And What Can You Do With It?

by guestauthor
March 24, 2021 5 min read
Your Ultimate Guide to Understanding Customer Journeys
Digital Marketing Trends

Your Ultimate Guide to Understanding Customer Journeys

by Benchmark Team
March 23, 2021 7 min read
Why You Should Care About Email Testing
Email Marketing Strategies

Why You Should Care About Email Testing

by guestauthor
March 18, 2021 9 min read
8 Email Marketing Trends That Can Supercharge Your 2021 Strategy
Email Marketing Strategies

8 Email Marketing Trends That Can Supercharge Your 2021 Strategy

by guestauthor
March 12, 2021 7 min read
5 Habits of the Lucky Email Marketer
Email Marketing Strategies

5 Habits of the Lucky Email Marketer

by Benchmark Team
March 10, 2021 4 min read
7 Strategies to Get Your Ad Listed in the “Top Picks” Section of Gmail’s Promotion Tab
Email Marketing Strategies

7 Strategies to Get Your Ad Listed in the “Top Picks” Section of Gmail’s Promotion Tab

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March 4, 2021 7 min read
5 Brands That Put Together Great Emails
Email Marketing Strategies

5 Brands That Put Together Great Emails

by Benchmark Team
February 17, 2021 5 min read
How To Use LinkedIn Contacts For Email Marketing: A Step-By-Step Guide For Startups
Email Marketing Strategies

How To Use LinkedIn Contacts For Email Marketing: A Step-By-Step Guide For Startups

by guestauthor
February 11, 2021 6 min read
How to Maintain Quality When Outsourcing Digital Content Creation
Content Creation

How to Maintain Quality When Outsourcing Digital Content Creation

by guestauthor
February 3, 2021 6 min read
3 Email Workflows You Should Be Using Right Now
Email Marketing Strategies

3 Email Workflows You Should Be Using Right Now

by Benchmark Team
January 14, 2021 4 min read
6 Things Every Email Marketer Should Be Doing This Year
Email Marketing Strategies

6 Things Every Email Marketer Should Be Doing This Year

by Benchmark Team
January 7, 2021 4 min read
Email Validation APIs: Why They’re Worth It and How to Get Started Using One
Email Deliverability

Email Validation APIs: Why They’re Worth It and How to Get Started Using One

by guestauthor
December 23, 2020 6 min read
Content Underperforming? Here’s How to Remedy It.
Content Creation

Content Underperforming? Here’s How to Remedy It.

by Benchmark Team
December 17, 2020 5 min read
A Step-By-Step Guide to Facebook Advertising
Social Media Marketing

A Step-By-Step Guide to Facebook Advertising

by Benchmark Team
December 16, 2020 6 min read
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Email Marketing Strategies

How to Get Your Leads to Share Your Content

by Benchmark Team
December 9, 2020 4 min read
6 Tips for Newsjacking Your Way to More Leads
Digital Marketing Trends

6 Tips for Newsjacking Your Way to More Leads

by Benchmark Team
December 3, 2020 5 min read
5 Email Marketing Trends for Supply Chain and Logistics
Email Marketing Strategies

5 Email Marketing Trends for Supply Chain and Logistics

by guestauthor
November 24, 2020 6 min read
5 Tools That Will Make Your Inbound Marketing Easier
Digital Marketing Trends

5 Tools That Will Make Your Inbound Marketing Easier

by Benchmark Team
November 19, 2020 5 min read
Social Media Sizzles, But Here’s How Email Marketing STILL Makes More Money in 2020
Email Marketing Strategies

Social Media Sizzles, But Here’s How Email Marketing STILL Makes More Money in 2020

by guestauthor
November 18, 2020 6 min read
Email Marketing Rules and Regulations You Need To Know
Ethical Marketing Practices

Email Marketing Rules and Regulations You Need To Know

by Benchmark Team
November 12, 2020 4 min read
Educate Your Content Marketing Prospects First, Then Sell Them
Digital Marketing Trends

Educate Your Content Marketing Prospects First, Then Sell Them

by guestauthor
November 11, 2020 6 min read
Content Marketing Mistakes You’re Definitely Making
Digital Marketing Trends

Content Marketing Mistakes You’re Definitely Making

by Benchmark Team
October 22, 2020 4 min read
How to Optimize Your Site for Better Lead Conversion
Digital Marketing Trends

How to Optimize Your Site for Better Lead Conversion

by Benchmark Team
October 14, 2020 3 min read
Email Marketing Benchmarks: How Do You Compare to Your Industry?
Email Marketing Strategies

Email Marketing Benchmarks: How Do You Compare to Your Industry?

by Benchmark Team
October 1, 2020 4 min read
Customer Marketing: Why You Should Consider It
Digital Marketing Trends

Customer Marketing: Why You Should Consider It

by Benchmark Team
September 30, 2020 4 min read
3 Reasons Why Big Data Analytics is Important Now More Than Ever
Digital Marketing Trends

3 Reasons Why Big Data Analytics is Important Now More Than Ever

by guestauthor
September 17, 2020 6 min read
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Content Creation

How to Create Sales Enablement Content

by Benchmark Team
September 10, 2020 5 min read
How to Create a Sense of Urgency to Convert More Leads
Email Marketing Strategies

How to Create a Sense of Urgency to Convert More Leads

by Benchmark Team
September 9, 2020 4 min read
No More Mass Emails
Email Marketing Strategies

No More Mass Emails

by Benchmark Team
September 3, 2020 4 min read
How Long Should My Emails Be?
Email Marketing Strategies

How Long Should My Emails Be?

by Benchmark Team
September 2, 2020 4 min read
Why It’s Never a Good Time to Put Off Email Marketing
Email Marketing Strategies

Why It’s Never a Good Time to Put Off Email Marketing

by Benchmark Team
August 27, 2020 4 min read
How to Implement an SEO Strategy
Digital Marketing Trends

How to Implement an SEO Strategy

by Benchmark Team
August 20, 2020 4 min read
Seven Things You Didn’t Know About Email Marketing
Email Marketing Strategies

Seven Things You Didn’t Know About Email Marketing

by guestauthor
August 19, 2020 5 min read
Is It Time to Redesign Your Email Newsletter?
Email Marketing Strategies

Is It Time to Redesign Your Email Newsletter?

by Benchmark Team
August 13, 2020 4 min read
How to Use Multiple Domains in Your Content Marketing Strategy
Digital Marketing Trends

How to Use Multiple Domains in Your Content Marketing Strategy

by guestauthor
August 5, 2020 6 min read
How to Step Up Your Email Marketing
Email Marketing Strategies

How to Step Up Your Email Marketing

by Benchmark Team
July 29, 2020 4 min read
EU-US Privacy Shield – What You Need To Know
Email Marketing Strategies

EU-US Privacy Shield – What You Need To Know

by Jonathan Herrick
July 20, 2020 2 min read
How to Put Together a Great Lead Nurture Strategy
Email Marketing Strategies

How to Put Together a Great Lead Nurture Strategy

by Benchmark Team
July 1, 2020 4 min read
Your Email Marketing Budget Checklist
Email Marketing Strategies

Your Email Marketing Budget Checklist

by Benchmark Team
June 25, 2020 4 min read
Email Marketing Tactics That Lead to Demand Gen Success
Email Marketing Strategies

Email Marketing Tactics That Lead to Demand Gen Success

by Benchmark Team
June 17, 2020 4 min read
How to Use One Idea To Create Tons of Content
Digital Marketing Trends

How to Use One Idea To Create Tons of Content

by Benchmark Team
June 11, 2020 4 min read
The Three Most Important Factors for Your Email Strategy This Year
Email Marketing Strategies

The Three Most Important Factors for Your Email Strategy This Year

by Benchmark Team
June 4, 2020 4 min read
5 Brands Who Have Perfected Their Email Newsletter
Email Marketing Strategies

5 Brands Who Have Perfected Their Email Newsletter

by guestauthor
May 27, 2020 6 min read
How to Get More Email Subscribers Using Paid Ads
Digital Marketing Trends

How to Get More Email Subscribers Using Paid Ads

by guestauthor
May 21, 2020 7 min read
IP Warming: How To Do It Right
Email Marketing Strategies

IP Warming: How To Do It Right

by guestauthor
May 20, 2020 5 min read
4 Things You Should NEVER Do When Sending Emails
Email Marketing Strategies

4 Things You Should NEVER Do When Sending Emails

by Benchmark Team
May 14, 2020 4 min read
9 Tips For Sending a Sales Email That Converts in 2020
Email Marketing Strategies

9 Tips For Sending a Sales Email That Converts in 2020

by guestauthor
May 13, 2020 7 min read
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Email Marketing Strategies

How to Keep Your Email Marketing Fresh

by Benchmark Team
April 30, 2020 4 min read
Tips for Writing Persuasive and Effective Marketing and Sales Emails
Email Marketing Strategies

Tips for Writing Persuasive and Effective Marketing and Sales Emails

by Benchmark Team
April 29, 2020 4 min read
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Digital Marketing Trends

How to Generate More Leads Online

by Benchmark Team
April 16, 2020 4 min read
How to Implement Lifecycle Email Marketing Campaigns
Email Marketing Strategies

How to Implement Lifecycle Email Marketing Campaigns

by Benchmark Team
March 24, 2020 5 min read
COVID-19: 6 Ways Email Marketing Can Help in Dealing With the Consequences
Email Marketing Strategies

COVID-19: 6 Ways Email Marketing Can Help in Dealing With the Consequences

by Benchmark Team
March 16, 2020 6 min read
How to Plan Your Social Media Calendar
Social Media Marketing

How to Plan Your Social Media Calendar

by Benchmark Team
March 12, 2020 4 min read
Email Marketing: 10 Reasons Why Your Response Rate Is Low
Email Marketing Strategies

Email Marketing: 10 Reasons Why Your Response Rate Is Low

by Benchmark Team
March 11, 2020 7 min read
Content or Design: What Matters More for Your Email Marketing?
Email Marketing Strategies

Content or Design: What Matters More for Your Email Marketing?

by Benchmark Team
March 4, 2020 4 min read
B2C Emails vs. B2B Emails
Email Marketing Strategies

B2C Emails vs. B2B Emails

by Benchmark Team
February 27, 2020 4 min read
Are Hashtags on Social Media Still Effective?
Social Media Marketing

Are Hashtags on Social Media Still Effective?

by Benchmark Team
February 24, 2020 4 min read
5 Things Every Effective Landing Page Should Have
Digital Marketing Trends

5 Things Every Effective Landing Page Should Have

by Benchmark Team
February 20, 2020 4 min read
Should Your SaaS Business Advertise on Review Sites?
Digital Marketing Trends

Should Your SaaS Business Advertise on Review Sites?

by Benchmark Team
February 12, 2020 4 min read
How To Create A Webinar That Builds Your Email List
Digital Marketing Trends

How To Create A Webinar That Builds Your Email List

by Benchmark Team
January 29, 2020 4 min read
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Email Marketing Strategies

6 Brands That Send Great Emails

by Benchmark Team
January 28, 2020 6 min read
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Email Marketing Strategies

How Content Fuels Your Email Marketing

by Benchmark Team
January 23, 2020 4 min read
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Email Marketing Strategies

7 Ways to Spice Up Your Email Newsletters

by Benchmark Team
January 16, 2020 5 min read
The Anatomy of an Effective Email
Email Marketing Strategies

The Anatomy of an Effective Email

by Benchmark Team
January 8, 2020 5 min read
14 Psychology-Backed Tricks for Effective Sales and Marketing Emails
Email Marketing Strategies

14 Psychology-Backed Tricks for Effective Sales and Marketing Emails

by Connie Benton
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Email Authentication: An Email Marketing Guide
Email Deliverability

Email Authentication: An Email Marketing Guide

by Benchmark Team
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Targeted Bulk Email is Much Better Than Regular Bulk Email
Email Marketing Strategies

Targeted Bulk Email is Much Better Than Regular Bulk Email

by Benchmark Team
December 26, 2019 3 min read
Email Marketing Newsletters: A Top To Bottom Guide
Email Marketing Strategies

Email Marketing Newsletters: A Top To Bottom Guide

by Benchmark Team
December 26, 2019 5 min read
Send HTML Emails That Work: 3 Things To Avoid
Email Marketing Strategies

Send HTML Emails That Work: 3 Things To Avoid

by Benchmark Team
December 26, 2019 2 min read
Need Help Managing Your Bulk Email Campaign?
Email Marketing Strategies

Need Help Managing Your Bulk Email Campaign?

by Benchmark Team
December 26, 2019 < 1 minute
Are You Sure About a Daily Email Newsletter?
Email Marketing Strategies

Are You Sure About a Daily Email Newsletter?

by Benchmark Team
December 26, 2019 3 min read
Email 101: Make Newsletters That Work
Email Marketing Strategies

Email 101: Make Newsletters That Work

by Benchmark Team
December 26, 2019 3 min read
What is ‘HTML For Email’ and How to Use it Effectively
Email Marketing Strategies

What is ‘HTML For Email’ and How to Use it Effectively

by Benchmark Team
December 26, 2019 3 min read
Email Surveys: Gathering Data The Easy Way
Email Marketing Strategies

Email Surveys: Gathering Data The Easy Way

by Benchmark Team
December 26, 2019 6 min read
How Important Is It to Have a Business Newsletter?
Email Marketing Strategies

How Important Is It to Have a Business Newsletter?

by Benchmark Team
December 26, 2019 2 min read
Opt-In Email Marketing Vs. Bulk Email Spam
Email Marketing Strategies

Opt-In Email Marketing Vs. Bulk Email Spam

by Benchmark Team
December 26, 2019 4 min read
What is an “HTML email link?”
Email Marketing Strategies

What is an “HTML email link?”

by Benchmark Team
December 26, 2019 3 min read
How to Send Bulk Email and Pitfalls to Avoid
Email Marketing Strategies

How to Send Bulk Email and Pitfalls to Avoid

by Benchmark Team
December 26, 2019 3 min read
What are Ezines?
Email Marketing Strategies

What are Ezines?

by Benchmark Team
December 26, 2019 2 min read
Here’s An Example of HTML Email Code
Email Marketing Strategies

Here’s An Example of HTML Email Code

by Benchmark Team
December 26, 2019 3 min read
5 Ways to Kickstart Your Email Marketing This Year
Email Marketing Strategies

5 Ways to Kickstart Your Email Marketing This Year

by Benchmark Team
December 19, 2019 4 min read
6 Email Marketing Trends for 2020
Email Marketing Strategies

6 Email Marketing Trends for 2020

by Benchmark Team
December 12, 2019 4 min read
4 Unique Ways to Get More Opt-In Subscribers
Email Marketing Strategies

4 Unique Ways to Get More Opt-In Subscribers

by Benchmark Team
December 11, 2019 4 min read
4 Ways Deliverability-Based List Pruning Can Increase Your Email ROI
Email Deliverability

4 Ways Deliverability-Based List Pruning Can Increase Your Email ROI

by Benchmark Team
December 4, 2019 6 min read
The Email Marketing Benchmarks You Should be Measuring
Email Marketing Strategies

The Email Marketing Benchmarks You Should be Measuring

by Benchmark Team
November 19, 2019 5 min read
11 Ways to Upgrade Your Email Marketing Content
Email Marketing Strategies

11 Ways to Upgrade Your Email Marketing Content

by Benchmark Team
November 7, 2019 8 min read
5 Ways to Make Your Marketing Emails More Personal
Email Marketing Strategies

5 Ways to Make Your Marketing Emails More Personal

by Benchmark Team
October 24, 2019 4 min read
5 Foolproof Strategies to Help You Win More Email Subscribers
Email Marketing Strategies

5 Foolproof Strategies to Help You Win More Email Subscribers

by Mary Hamptom
October 3, 2019 9 min read
What Email Marketing Integrations Deliver Scary Good Results?
Email Marketing Strategies

What Email Marketing Integrations Deliver Scary Good Results?

by Benchmark Team
September 4, 2019 2 min read
6 Top Email Marketing Design Tips to Keep Your Readers Engaged
Email Marketing Strategies

6 Top Email Marketing Design Tips to Keep Your Readers Engaged

by France Preechawitayakul
July 30, 2019 9 min read
6 Trends That Suggest Email Marketing Is Still the Top Marketing Technique
Email Marketing Strategies

6 Trends That Suggest Email Marketing Is Still the Top Marketing Technique

by travis@harbingerlabs.com
July 26, 2019 7 min read
Why Email Marketing Is Your Most Valuable Brand Touchpoint
Email Marketing Strategies

Why Email Marketing Is Your Most Valuable Brand Touchpoint

by Benchmark Team
July 18, 2019 7 min read
Email Subscriber Loyalty: 8 Video Ideas to Keep Them Engaged
Email Marketing Strategies

Email Subscriber Loyalty: 8 Video Ideas to Keep Them Engaged

by Benchmark Team
July 10, 2019 7 min read
What To Do When Your Welcome Email Lacks Soul
Email Marketing Strategies

What To Do When Your Welcome Email Lacks Soul

by Kayleigh Alexandra
May 16, 2019 5 min read
The Ultimate Guide On Email List Building Using Top Social Media Channels
Social Media Marketing

The Ultimate Guide On Email List Building Using Top Social Media Channels

by Naida Alabata
May 13, 2019 9 min read
How to Design Powerful Email Call-To-Actions That Convert
Email Marketing Strategies

How to Design Powerful Email Call-To-Actions That Convert

by Nannie
May 7, 2019 7 min read
Spring Cleaning: 4 Practices For Email List Health
Email Deliverability

Spring Cleaning: 4 Practices For Email List Health

by Benchmark Team
April 22, 2019 8 min read
We ❤️ Newsletters: Tips and Inspiration from Our Email Marketing Experts
Email Marketing Strategies

We ❤️ Newsletters: Tips and Inspiration from Our Email Marketing Experts

by Benchmark Team
February 14, 2019 9 min read
What Facebook Groups Can Do For Your Business (and How to Create Them)
Social Media Marketing

What Facebook Groups Can Do For Your Business (and How to Create Them)

by Benchmark Team
February 1, 2019 5 min read
6 Email Trends In 2019 No One Is Talking About
Email Marketing Strategies

6 Email Trends In 2019 No One Is Talking About

by Bryce Boyle Hoban
January 4, 2019 4 min read
Building and Nurturing a Customer Email List Prior to a Product Launch
Email Marketing Strategies

Building and Nurturing a Customer Email List Prior to a Product Launch

by Claudio Miguel
December 18, 2018 16 min read
8 Ways You Can Use Messaging Apps to Boost Your Christmas Email Marketing Strategy
Digital Marketing Trends

8 Ways You Can Use Messaging Apps to Boost Your Christmas Email Marketing Strategy

by Alexa Lemzy
November 27, 2018 8 min read
Top Effective Email Marketing Strategies That Will Boost Your Sales in 2019
Email Marketing Strategies

Top Effective Email Marketing Strategies That Will Boost Your Sales in 2019

by Jenna Brandon
November 19, 2018 8 min read
5 Customer Retention Emails You Should Be Sending
Email Marketing Strategies

5 Customer Retention Emails You Should Be Sending

by Peter Dulay
October 29, 2018 5 min read
15 Amazing Email Marketing Tips to Try Right Now
Email Marketing Strategies

15 Amazing Email Marketing Tips to Try Right Now

by Nathan William
October 4, 2018 9 min read
10 Successful Email Marketing Campaigns and Why They Worked
Email Marketing Strategies

10 Successful Email Marketing Campaigns and Why They Worked

by Sean Roberts
September 26, 2018 7 min read
Best Welcome Email Subject Lines to Greet Your New Subscribers
Email Marketing Strategies

Best Welcome Email Subject Lines to Greet Your New Subscribers

by travis@harbingerlabs.com
August 27, 2018 8 min read
Email Marketing vs. Marketing Automation: What Your Business Needs To Know
Email Marketing Strategies

Email Marketing vs. Marketing Automation: What Your Business Needs To Know

by Catrin Cooper
August 20, 2018 8 min read
5 Fashion-Inspired Color Palettes for Your Summer Email Marketing Campaigns
Email Marketing Strategies

5 Fashion-Inspired Color Palettes for Your Summer Email Marketing Campaigns

by Milena Saradinova
July 27, 2018 7 min read
A Content Strategist’s Guide to Creating Engaging Email Content
Email Marketing Strategies

A Content Strategist’s Guide to Creating Engaging Email Content

by Chad Harwood
June 15, 2018 6 min read
The Power Of A Strong Call To Action: How To Make Yours Click-Worthy
Digital Marketing Trends

The Power Of A Strong Call To Action: How To Make Yours Click-Worthy

by Victoria Greene
May 23, 2018 7 min read
Adapt Your Email Marketing Strategy to the GDPR
Email Marketing Strategies

Adapt Your Email Marketing Strategy to the GDPR

by Benchmark Team
May 6, 2018 4 min read
Top 5 Email Marketing Automation Triggers You Should Know
Email Marketing Strategies

Top 5 Email Marketing Automation Triggers You Should Know

by Diana Ford
March 23, 2018 7 min read
How to Pick the Best Free HTML Email Templates
Email Marketing Strategies

How to Pick the Best Free HTML Email Templates

by Benchmark Team
March 1, 2018 8 min read
The Importance of Configuring SPF and DKIM Records in Your Email Marketing
Email Deliverability

The Importance of Configuring SPF and DKIM Records in Your Email Marketing

by
February 6, 2018 5 min read
Celebrate Black History Month
Email Marketing Strategies

Celebrate Black History Month

by Benchmark Team
January 30, 2018 < 1 minute
How to Move Your Emails From Gmail’s Promotions tab to Primary
Email Marketing Strategies

How to Move Your Emails From Gmail’s Promotions tab to Primary

by travis@harbingerlabs.com
September 17, 2017 2 min read
The Advantages of Using A Dedicated IP in Email Marketing
Email Marketing Strategies

The Advantages of Using A Dedicated IP in Email Marketing

by Sally Beers
June 19, 2017 4 min read
Your Questions Answered: List Uploads & List Verification
Email Deliverability

Your Questions Answered: List Uploads & List Verification

by Sally Beers
May 2, 2017 4 min read
Year in Review: Most Important Email Marketing Developments in 2016
Email Marketing Strategies

Year in Review: Most Important Email Marketing Developments in 2016

by Shireen Qudosi
December 19, 2016 4 min read
How Often Should I Revise My Email Marketing Strategy?
Email Marketing Strategies

How Often Should I Revise My Email Marketing Strategy?

by Daniel Miller
November 23, 2016 6 min read
Two Powerful Ways To Use Keywords & Hashtags In Your Email Marketing
Email Marketing Strategies

Two Powerful Ways To Use Keywords & Hashtags In Your Email Marketing

by Shireen Qudosi
September 9, 2016 3 min read
How Do I Make Sure My Emails Are Mobile Friendly?
Email Marketing Strategies

How Do I Make Sure My Emails Are Mobile Friendly?

by travis@harbingerlabs.com
August 19, 2016 4 min read
How Do I Know If I’m Sending Too Many Emails?
Email Marketing Strategies

How Do I Know If I’m Sending Too Many Emails?

by travis@harbingerlabs.com
August 15, 2016 2 min read
The 10 Commandments of Email
Email Marketing Strategies

The 10 Commandments of Email

by Shireen Qudosi
October 6, 2014 4 min read
4 Things You Didn’t Know About Community Managers
Social Media Marketing

4 Things You Didn’t Know About Community Managers

by Shireen Qudosi
September 25, 2014 3 min read
The State of Email Marketing in 2023
Email Marketing Strategies

The State of Email Marketing in 2023

by Hal Licino
November 11, 2013 3 min read
Finding Creative Inspiration For Your Email Designs
Email Marketing Strategies

Finding Creative Inspiration For Your Email Designs

by Hal Licino
September 13, 2013 3 min read
Yapmo Explains Social Enterprise vs. Social Media
Social Media Marketing

Yapmo Explains Social Enterprise vs. Social Media

by Shireen Qudosi
January 16, 2013 3 min read
Kapost Sets the Benchmark for Content Marketing Software
Content Creation

Kapost Sets the Benchmark for Content Marketing Software

by Shireen Qudosi
August 16, 2012 3 min read
Understanding YouTube’s New Analytics and Ad Features
Social Media Marketing

Understanding YouTube’s New Analytics and Ad Features

by Shireen Qudosi
June 4, 2012 3 min read
Facebook Develops Tool to Bypass Google’s Search Plus Your World
Social Media Marketing

Facebook Develops Tool to Bypass Google’s Search Plus Your World

by Francis Santos
April 16, 2012 3 min read
What Brands Can Learn from Macy’s Social Media Strategy
Social Media Marketing

What Brands Can Learn from Macy’s Social Media Strategy

by Shireen Qudosi
March 29, 2012 3 min read
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