Sign Up Forms

Build your list, grow your sales

Getting new subscribers shouldn’t feel like rocket science. Ready-made templates, a drag-&-drop designer and customizable form fields take the pain out of building sign-up forms.

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Benchmark signup form with new subscribers joining a list

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A marketer building a Benchmark signup form

Everything You Need to Grow Your List. Nothing You Don't.

Start From a Template

Pick a ready-made layout and make it yours in the drag-and-drop builder, or start from a blank canvas.

Your Data, Your Fields

Pull in fields from your Benchmark Email contact database. Email, first name, company, custom fields. You choose what you collect.

Smart List Sync

New subscribers land in the right list with the right tags the moment they hit submit. No CSV exports, no manual imports.

Fraud Protection Built In

Fraud Protection Built In / Google reCAPTCHA is on by default for every form. Bots stay out. People get in.

Three Ways to Collect Sign-Ups

Capture new sign-ups wherever they meet you.

An embedded signup form added to a website using a code snippet

Embedded.

Paste the code anywhere on your site and the form lives right in the page. Good for footers, sidebars, and blog posts.

A newsletter signup popup displayed over a website

Popup.

Most visitors leave without signing up. A popup catches them at the right moment: on page load or after a delay. You control how often it shows and what happens after someone signs up.

A hosted newsletter signup page connected to subscriber analytics

Form Page.

No website? No problem. Benchmark hosts your form on its own page with a link you can share on social, in your bio, or in a DM. New subscribers, no embed code required.

Build It Your Way

Start with a template or a blank canvas, then add the form fields you want from your contact database. Add your privacy language, and write the confirmation message. Everything you need to make it yours.

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Custom Benchmark form fields and a newsletter signup form
Benchmark signup form list and tag configuration

New Subscribers, Right Where They Belong

Choose which list new subscribers get added to, and assign tags so they're segmented from the start. No extra steps on your end. They sign up, they're in, they're tagged. Done.

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Copy. Paste. Collect Sign-Ups.

Once your form is ready, add the embed code to your website or share the form link. Need to change something later? Edit the form in Benchmark and every version updates on its own. No re-pasting, no re-sharing.

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Signup form embed code for popular website platforms
A Benchmark signup form protected by Google reCAPTCHA

Bots Not Welcome. reCAPTCHA Has That Covered.

Google reCAPTCHA is available on every form you create. Switch it on so that real subscribers get through and spam bots don't.

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Benchmark Forms dashboard and form editor

Zero to Live in Five Steps

  1. Plan

    Choose embedded, popup, or form page, then pick a template or design on a blank canvas.

  2. Build

    Drag and drop fields from your contact database onto the form canvas. Arrange them however you like.

  3. Configure

    Pick which list new subscribers get added to. Set tags to segment them automatically.

  4. Publish

    Grab your embed code, set your popup display rules, or copy your link.

  5. Grow

    Subscribers start rolling in. reCAPTCHA keeps the bots out so your list stays clean.

Works on Any Website

WordPress. Shopify. Wix. Squarespace. Webflow. Any site with an HTML editor. If it can take a code snippet, it can take your form.

WordPress Shopify Wix Squarespace Webflow

Frequenty Asked Questions

Do new subscribers sync automatically to Benchmark Email?

Yes, they do. When someone fills out your form, they land in the list you configured with any tags you set up. No imports, no manual steps, no extra tools.

Do forms work with my website platform?

If your platform accepts HTML, yes. That includes WordPress, Shopify, Wix, Squarespace, Webflow, and pretty much everywhere else. And if you don't have a website, a Form Page gives you a link to share instead.

Will Benchmark forms stop spam signups?

Yes. Google reCAPTCHA is on by default for every form, so bots and fake submissions are blocked without you configuring anything. You can turn it off for a specific form if you need to.

Do I get pre-built templates?

Yes. Pick a template and customize it in the drag-and-drop builder, or start from scratch. Either way you're editing, not staring at a blank page.

What about popup forms?

Yes. Choose where the popup appears, whether it shows on page load or after a delay, and how often each visitor sees it.

Can I use a form without a website?

Yes. Create a Form Page and Benchmark hosts it for you. Share the link on social, in your email signature, or anywhere else people find you.