The latest from Benchmark Email
Tips, tricks, and best practices for the busy email marketer.
Email Marketing in 2026: What to Keep, What to Drop, What to Try
| January 20, 2026 2 min read
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Personalization Techniques
April 2, 2026 7 min read
Your Contacts Aren’t a Mess. They’re Just Untagged
April 2, 2026 7 min read
Personalization Techniques
April 1, 2026 7 min read
What Is Email Personalization and Why Is it So Powerful?
April 1, 2026 7 min read
Personalization Techniques
March 4, 2026 4 min read
You Don’t Need Automation to Send Smarter Emails and Here’s Proof
March 4, 2026 4 min read
Personalization Techniques
February 10, 2026 4 min read
How to Use Tagging to Better Segment Your Contacts
February 10, 2026 4 min read
Personalization Techniques
February 5, 2026 6 min read
Shadow Segments: How to Market to People Who’ve Never Clicked, But Never Left
February 5, 2026 6 min read
Personalization Techniques
July 30, 2024 6 min read
5 Advanced Techniques for Data-Driven Customer Segmentation in 2024
July 30, 2024 6 min read
Ethical Marketing Practices
January 19, 2022 4 min read
4 Strategies to Improve Email Engagement for Your Retail Brand
January 19, 2022 4 min read