Denise Keller
Most recent posts
More Branding Tips: How the Pieces Add to the Big Picture
Your product, service or company doesn’t necessarily have to be unique, but your brand should be. It is your brand that separates your business from the crowd and allows it...
March 23, 2012
A Brief Introduction to Business Branding
A brand is much more than the name of a company or product. It’s about who you are and how you are perceived, and whether personal- or business-related, that perception...
March 8, 2012
How a Small Business Can Improve Its Word of Mouth Advertising
Luckily, for the small business, there are numerous marketing tactics to lean on in today’s digital world. However, word of...
February 9, 2012
Being a Better Business Leader: Eliminating Egoism & Bad Habits
Whether a company experiences success or failure is largely dependent on its leadership. Throughout history, we have witnessed some of...
January 25, 2012
Why Verizon’s Ad Campaign Is Being Targeted by Congress
Congressmen Ed Markey and Joe Barton, co-chairs of the House Privacy Caucus, are showing no favoritism when it comes to...
October 31, 2011
Compare Groupon’s Latest Privacy Inquiry with Email Best Practices
Many observers are watching Groupon with hawk eyes as the daily deals player continues to grow. Among them is the...
September 9, 2011
Businesses Using Daily Deals to Break into Mobile Marketing
Once again, mobile marketing made the top of many lists highlighting the trends to watch for in 2011. The evolution...
August 31, 2011
Back to School Email Template Ideas and Free PTA Sponsorship
It may be scorching hot out now, but before we all know it, the weather will start to cool and...
August 26, 2011
Email Marketing Tips: B2B and B2C Marketing Strategies
Email marketing has long been a favorite of both B2B and B2C strategies. Although the core principles of this tool...
August 18, 2011
