Most recent posts
If I Were … A Healthcare Office
For this week’s “If I were” series, lets dig a bit into how a healthcare provider (such as a dentist office) might use email marketing effectively. As always, let’s look...
January 7, 2014
If I Were … A Daily Deals Site
For week two of our “How I would do email marketing if” series, lets dive into the recently popular business model of daily deals. As usual, let’s focus on the...
December 10, 2013
If I Were … A Daily Deals Site
For week two of our “How I would do email marketing if” series, lets dive into the recently popular business...
December 10, 2013
Top 5 Common Mistakes of Small Business Email Marketing
I’m not sure if “Marketing Critic” is a unique title. While I am very critical of all marketing efforts that...
November 5, 2013
Clever Marketing: Emails in Disguise
A friend of mine sent me an email earlier, saying that it was the best marketing email he had ever...
May 2, 2013
ReturnPath Crowns Email Marketing the ROI King
I am always fascinated by how far technology has brought us. It seems like only a few days ago that...
December 10, 2012