All Articles
SWITCH THE VIEW MODE
Marketing
July 25, 2024 4 min read
Why You Shouldn’t Rely on AI: A Cautionary Guide for Marketing Professionals
July 25, 2024 4 min read
Email Marketing
July 23, 2024 5 min read
Follow-Up Strategies: Making Automated Responses Feel Personalized
July 23, 2024 5 min read
Marketing
July 16, 2024 4 min read
Why Every Marketing Professional Needs an Assistant (And How AI Fits the Bill)
July 16, 2024 4 min read
Inbound Marketing
July 10, 2024 5 min read
The Future of Smart Design: A Q&A with Benchmark Email’s Product Team
July 10, 2024 5 min read
Email Marketing
July 3, 2024 5 min read
Introducing Tabs in Apple Mail: A New Era of Email Management
July 3, 2024 5 min read
Marketing
June 20, 2024 4 min read
Google’s Site Reputation Abuse Policy and What it Means to Marketers
June 20, 2024 4 min read
Benchmark Recommends
June 18, 2024 4 min read
The Busy Marketer’s Guide to Choosing the Right Marketing Software
June 18, 2024 4 min read
Benchmark Recommends
June 13, 2024 5 min read
Email Automation vs. Marketing Automation: What’s the Difference?
June 13, 2024 5 min read
Email Marketing
June 12, 2024 6 min read
Unlocking the Potential of Silent Videos in Email Campaigns
June 12, 2024 6 min read
Email design
May 29, 2024 4 min read
Going Back to Basics: Why Text-Only Emails Are Making a Comeback in Email Marketing
May 29, 2024 4 min read
Benchmark Recommends
May 22, 2024 4 min read
How to Prioritize What to Include in Your Company Newsletter
May 22, 2024 4 min read
Marketing
May 8, 2024 4 min read
The Top 5 Strategies Busy Marketers Should Prioritize for Maximum Impact
May 8, 2024 4 min read
Email Marketing
May 8, 2024 4 min read
How Does Your Email Marketing Stack Up? Industry Benchmarks Revealed
May 8, 2024 4 min read
Lead Generation
May 2, 2024 4 min read
Effective Strategies for the Modern Marketer to Generate More Leads
May 2, 2024 4 min read
Email Marketing
April 24, 2024 5 min read
Efficient Email Marketing: Quick Tips for Marketers Juggling Multiple Tasks
April 24, 2024 5 min read
Marketing
April 18, 2024 5 min read
Mastering Email Marketing Without Overwhelming Yourself: A Guide for Busy Marketers
April 18, 2024 5 min read
Social Media
April 17, 2024 6 min read
How to Make Your Social Media Efforts Compliment and Amplify Your Email Marketing
April 17, 2024 6 min read
Email Marketing
April 16, 2024 5 min read
Email Design Trends: What Catches the Subscriber’s Eye in 2024?
April 16, 2024 5 min read
Email Marketing
April 11, 2024 6 min read
How to Fake it Till You Make it: The Email Marketer Edition
April 11, 2024 6 min read
Manufacturing
March 26, 2024 6 min read
Comprehensive Guide to Email Marketing for the Manufacturing Industry
March 26, 2024 6 min read
Manufacturing
March 21, 2024 4 min read
Building Stronger Distributor Relationships with Targeted Email Campaigns
March 21, 2024 4 min read
Email Marketing
March 14, 2024 4 min read
Email Marketing Features: The Essentials vs. The Nice to Haves
March 14, 2024 4 min read
Email Marketing
March 13, 2024 4 min read
8 Easy Ways to Impress Your Boss With Your Email Marketing Strategy
March 13, 2024 4 min read
Marketing
March 12, 2024 5 min read
How to Turn Your Webinar into a Blog Post: A Time-Saving Guide for Busy Marketing Managers
March 12, 2024 5 min read
Email Marketing
March 7, 2024 4 min read
Beyond Opens and Clicks: Exploring the Full Spectrum of Email Metrics
March 7, 2024 4 min read
Content Marketing
March 6, 2024 5 min read
How to Generate Blog Topic Ideas Your Audience Cares About
March 6, 2024 5 min read
Email Marketing
March 5, 2024 5 min read
The Ultimate Guide to Boosting Engagement in Email Marketing
March 5, 2024 5 min read
Email Marketing
February 26, 2024 5 min read
Benchmark Email Experts Weigh in on Common Email Marketing Mistakes
February 26, 2024 5 min read
![Top 4 Email Marketing Service Providers for Small Businesses in 2024 [Detailed Analysis of Features and Pricing]](https://www.benchmarkemail.com/wp-content/uploads/2020/06/blog_category-emailmarketing.jpg)
Email Marketing
February 21, 2024 6 min read
From Inbox to Income: Enhancing Sales with Email Marketing
February 21, 2024 6 min read
Email Marketing
February 20, 2024 4 min read
Understanding DMARC, SPF, and DKIM: Key Elements for Email Deliverability
February 20, 2024 4 min read
Marketing
February 15, 2024 5 min read
The Marketing Manager’s Handbook to Canva: Design Made Simple
February 15, 2024 5 min read
Email Marketing
February 8, 2024 6 min read
9 Tools to Check Your Email Domain Reputation and Improve Your Sender Score
February 8, 2024 6 min read
Email Marketing
February 7, 2024 5 min read
Transforming Guest Experiences: Advanced Email Personalization Techniques in Hospitality
February 7, 2024 5 min read
Email Marketing
February 6, 2024 9 min read
Love is in the Air: Valentine’s Day Email Inspirations for Marketers
February 6, 2024 9 min read
Manufacturing
January 30, 2024 4 min read
Launching Success: Email Strategies for Announcing New Products and Upgrades in Manufacturing
January 30, 2024 4 min read
Email Marketing
January 24, 2024 4 min read
Compliance and Data Security in Financial Email Marketing
January 24, 2024 4 min read
Manufacturing
January 11, 2024 5 min read
Avoiding the Spam Folder: Email Deliverability Best Practices for Manufacturers
January 11, 2024 5 min read
Social Media
January 10, 2024 4 min read
Crisis Management on Social Media: A Guide for Finance Companies
January 10, 2024 4 min read
Manufacturing
January 4, 2024 6 min read
Email List Maintenance: Keeping Your Manufacturing Audience Engaged and Updated
January 4, 2024 6 min read
Social Media
January 3, 2024 8 min read
The Benefits of User-Generated Content and Social Media Influencers in Email Marketing
January 3, 2024 8 min read
Retail
December 21, 2023 9 min read
Ultimate Guide to Email Marketing for Retail Businesses: Strategies, Tools, and Customer Engagement Techniques
December 21, 2023 9 min read
Manufacturing
December 20, 2023 3 min read
Segmentation Secrets: Crafting Personalized Email Content for Different Segments in Manufacturing
December 20, 2023 3 min read
Marketing Automation
December 14, 2023 5 min read
Automating Success: How Manufacturers Can Use Email Automation to Increase Efficiency
December 14, 2023 5 min read
Retail
December 13, 2023 6 min read
User-Generated Content on Social Media: Showcasing Customer Experiences in Retail
December 13, 2023 6 min read
Email Marketing
December 12, 2023 4 min read
Crafting Compelling Newsletters: Content Ideas for Manufacturing Companies
December 12, 2023 4 min read
Retail
December 7, 2023 5 min read
The Future of Retail: 13 Trends and Technologies Shaping the Industry
December 7, 2023 5 min read
Email Marketing
November 30, 2023 11 min read
Unlocking the Power of Email Marketing: A Comprehensive Guide to Boosting ROI
November 30, 2023 11 min read
Email Marketing
November 29, 2023 4 min read
Crafting Stunning Emails: Master the Art of Email Design with an Email Builder
November 29, 2023 4 min read
Small Business
November 28, 2023 8 min read
Inventory Management Best Practices: Reducing Costs and Improving Efficiency
November 28, 2023 8 min read
Email Marketing
November 22, 2023 8 min read
How to Write Click-Worthy Subject Lines for Your Black Friday Email Campaign
November 22, 2023 8 min read
Email Marketing
November 21, 2023 5 min read
Appreciating The Art of Crafting Unmissable Holiday Email Subject Lines
November 21, 2023 5 min read
Small Business
November 16, 2023 11 min read
Retail Sales Strategies for Peak Shopping Seasons: Black Friday and Beyond
November 16, 2023 11 min read
Email Marketing
November 15, 2023 7 min read
The Power of AI-Generated Email Design and How It’s Revolutionizing Email Marketing
November 15, 2023 7 min read
Email Marketing
November 9, 2023 10 min read
Holiday Email Marketing: Strategies for Maximizing Seasonal Sales
November 9, 2023 10 min read
Small Business
November 8, 2023 13 min read
Navigating Digital Marketing Trends: Strategies for Small Businesses
November 8, 2023 13 min read
Email Marketing
November 7, 2023 5 min read
Clickbait Email Subject Lines and Emojis: Balancing Attention-Grabbing Tactics and Subscriber Trust
November 7, 2023 5 min read
Email Marketing
October 25, 2023 5 min read
New Gmail and Yahoo Spam Prevention Requirements and How Email Marketers Can Prepare
October 25, 2023 5 min read
Ecommerce
October 19, 2023 6 min read
Omnichannel Retail: Creating a Seamless Shopping Journey for Modern Consumers
October 19, 2023 6 min read
Email Marketing
October 18, 2023 5 min read
Striking a Balance: Personalized Email Content vs. Privacy Concerns
October 18, 2023 5 min read
Small Business
October 11, 2023 5 min read
Ditch the Office: Why Your Business Should Stick with Remote Work
October 11, 2023 5 min read
Email Marketing
October 10, 2023 2 min read
Get Ready to Spook Up Your Inbox with Benchmark Email’s Frighteningly Fun Halloween Email Templates!
October 10, 2023 2 min read
Social Media
October 5, 2023 6 min read
No Website, No Problem: How Creators Can Use Social Media to Grow Their Email Lists
October 5, 2023 6 min read
Social Media
September 27, 2023 5 min read
Email Marketing vs. Social Media: Which is More Effective?
September 27, 2023 5 min read
Email Marketing
September 26, 2023 12 min read
Why Building is Better than Buying When it Comes to Email Lists
September 26, 2023 12 min read
Email Marketing
September 21, 2023 7 min read
The Benefits of Using an Email Editor for Your Campaigns
September 21, 2023 7 min read
Sales
September 20, 2023 6 min read
From Prospects to Customers: How to Design a Winning Sales Funnel with Automated Email Sequences
September 20, 2023 6 min read
Email Marketing
September 14, 2023 15 min read
The Evolution of Email Marketing: From Plain Text to Interactive Experiences
September 14, 2023 15 min read
Small Business
September 13, 2023 4 min read
Adapting to Change: Marketing Strategies for Times of Uncertainty
September 13, 2023 4 min read
Benchmark Recommends
September 5, 2023 10 min read
What Is Email Personalization and Why Is it So Powerful?
September 5, 2023 10 min read
Email Marketing
August 29, 2023 12 min read
Email Marketing Strategies for Different Segments of the Financial Services Industry
August 29, 2023 12 min read
Small Business
August 24, 2023 6 min read
Know the Truth About Your Workplace with Employee Engagement Surveys
August 24, 2023 6 min read
Marketing
August 10, 2023 9 min read
Data-Driven Marketing: Leveraging Analytics to Make Informed Decisions
August 10, 2023 9 min read
Small Business
August 9, 2023 5 min read
How to Use Email Autoresponders to Improve Customer Relationships
August 9, 2023 5 min read
Marketing
August 8, 2023 5 min read
Unlocking User Insights: How Benchmark Email Leverages AI-Powered Research with Outset.ai
August 8, 2023 5 min read
Marketing
August 3, 2023 6 min read
Ideal Customer Profiles: What Are They and How They’re Different Than Buyer Personas
August 3, 2023 6 min read
Email Marketing
July 12, 2023 7 min read
10+ Sizzling Summer Newsletter Ideas to Keep Your Audience Cool and Engaged
July 12, 2023 7 min read
Inbound Marketing
July 11, 2023 7 min read
How to ‘Jazz Up’ Your Email Capture Forms (And Secure High-Quality Leads)
July 11, 2023 7 min read
Email Marketing
June 27, 2023 6 min read
What Are You Waiting For? 8 Common Reasons Marketers Neglect Email Marketing
June 27, 2023 6 min read
Content Marketing
June 13, 2023 8 min read
How to Create Powerful Outbound Email Content/Sequences Using AI Content Tools
June 13, 2023 8 min read
Email Marketing
June 6, 2023 8 min read
5 Issues That Hurt Your Email Deliverability and How To Correct Them
June 6, 2023 8 min read
Email Marketing
June 1, 2023 4 min read
The Ethics of Email Marketing: Navigating the Line Between Promotional and Intrusive
June 1, 2023 4 min read
Email Marketing
May 31, 2023 8 min read
The Future of Email Marketing: Trends and Predictions for the Years to Come
May 31, 2023 8 min read
Content Marketing
May 24, 2023 6 min read
Internal Linking Tree: What is it, Why You Need One, and How to Create It
May 24, 2023 6 min read
Email Marketing
May 9, 2023 7 min read
10 Fast and Simple Email Marketing Tips For The Finance Professional
May 9, 2023 7 min read
Email Marketing
May 2, 2023 7 min read
The Rise of Voice-Based Email Marketing: Opportunities and Challenges for Brands
May 2, 2023 7 min read
Email Marketing
April 26, 2023 9 min read
89 Winning Email Subject Lines Online Retailers Can Take Inspiration From
April 26, 2023 9 min read
Benchmark Recommends
April 19, 2023 4 min read
Generating Email Campaigns Using Benchmark Email’s Smart Content
April 19, 2023 4 min read
Email Marketing
April 13, 2023 6 min read
How to Create a Birthday Email Campaign Using Benchmark Email
April 13, 2023 6 min read
Inbound Marketing
April 11, 2023 6 min read
How to Hand Off Marketing-Generated Leads to Your Sales Team
April 11, 2023 6 min read
Small Business
March 30, 2023 10 min read
What is Local SEO And How to do it Right For Your Retail Business
March 30, 2023 10 min read
Inbound Marketing
March 29, 2023 13 min read
14 Small Business Inbound Marketing Mistakes and How to Avoid Them
March 29, 2023 13 min read
Email Marketing
March 28, 2023 5 min read
Is Everyone Going Dark? What You Need to Know About Dark Mode
March 28, 2023 5 min read
Small Business
March 23, 2023 6 min read
9 Effective Ways Your Small Business Can Compete Against Larger Brands
March 23, 2023 6 min read
Small Business
March 17, 2023 10 min read
The Small Business Guide to Surviving and Thriving During a Recession
March 17, 2023 10 min read
Ecommerce
March 15, 2023 13 min read
ChatGPT Prompts For eCommerce That Help You Work Smarter, Not Harder
March 15, 2023 13 min read
Email Marketing
March 15, 2023 7 min read
5 Newsletter Templates Ideas That Will Help You Increase Conversions
March 15, 2023 7 min read
Email Marketing
March 7, 2023 6 min read
The Beginner’s Guide to Writing Your First Email Newsletter
March 7, 2023 6 min read
Email Marketing
March 2, 2023 6 min read
The Most Impactful Features Your Email Marketing Software Needs
March 2, 2023 6 min read
Inbound Marketing
March 1, 2023 6 min read
Where Are Your Leads Coming From? Breaking Down Lead Sources
March 1, 2023 6 min read
Small Business
February 24, 2023 4 min read
8 Simon Sinek Quotes That Will Change The Way You Do Business
February 24, 2023 4 min read
Marketing
February 24, 2023 7 min read
5 Things Your Marketing Campaign Could Be Missing if Engagement is Low
February 24, 2023 7 min read
Agency
February 24, 2023 6 min read
Something’s Not Right: How to Detect a Problem With Your Agency and Fix It
February 24, 2023 6 min read
Content Marketing
February 24, 2023 11 min read
8 SEO Strategies for Driving Traffic to Your Website (with Examples)
February 24, 2023 11 min read
Content Marketing
February 23, 2023 4 min read
Everything You Need to Know about Internal Link Building
February 23, 2023 4 min read
Agency
February 23, 2023 4 min read
5 Marketing Strategies to Help Grow Your Agency Retainer Business
February 23, 2023 4 min read
Small Business
February 23, 2023 4 min read
5 Video Marketing Trends for 2023 and How Small Businesses Can Use Them
February 23, 2023 4 min read
Social Media
February 23, 2023 7 min read
8 Common Social Media Marketing Mistakes to Steer Clear of This 2022
February 23, 2023 7 min read
Marketing Automation
February 23, 2023 3 min read
B2B Company? Here’s 3 Reasons You Need Marketing Automation
February 23, 2023 3 min read
Content Marketing
February 23, 2023 5 min read
How to Drive Engagement and Conversions Through Content Marketing
February 23, 2023 5 min read
Content Marketing
February 23, 2023 5 min read
7 Ways to Use Google’s Keyword Planner That You Haven’t Thought Of
February 23, 2023 5 min read
Social Media
February 23, 2023 4 min read
The Basics of Setting Up an Effective Facebook Business Page
February 23, 2023 4 min read
Email Marketing
February 23, 2023 8 min read
11 Tips and Examples for Bringing New Life to Your Newsletter Emails
February 23, 2023 8 min read
Marketing Automation
February 23, 2023 8 min read
How Marketing Automation Can Improve Marketing Productivity
February 23, 2023 8 min read
Social Media
February 23, 2023 5 min read
How Instagram is Changing and What it Means for Your Small Business
February 23, 2023 5 min read
Marketing Automation
February 23, 2023 5 min read
Get More Hours In Your Day: How Marketing Automation Turns Back Time
February 23, 2023 5 min read
Marketing Automation
February 23, 2023 4 min read
Why Should You Be Using a Marketing Automation Tool? BenchmarkONE Users Weigh In.
February 23, 2023 4 min read
Marketing Automation
February 23, 2023 5 min read
Deliver Your Message To Your Target Audience On Multiple Platforms Using Marketing Automation
February 23, 2023 5 min read
Agency
February 23, 2023 5 min read
5 Email Marketing Strategies You Can Use For Your Agency’s Clients Right Now
February 23, 2023 5 min read
Sales
February 16, 2023 6 min read
The 5 Biggest Challenges of Turning a Lead Into a Customer and How to Overcome Them
February 16, 2023 6 min read
Email Marketing
February 9, 2023 4 min read
What is an Acquisition Email and Why You’re Under-Utilizing It
February 9, 2023 4 min read
Content Marketing
February 1, 2023 4 min read
How to Make Sure Your Content Is Optimized For Voice Search
February 1, 2023 4 min read
Content Marketing
February 1, 2023 5 min read
How to Put Together an Editorial Calendar: A Step-by-Step Guide
February 1, 2023 5 min read
Email Marketing
February 1, 2023 3 min read
Don’t Let the Sun Set On Your Emails: Create A Sunset Policy.
February 1, 2023 3 min read
Inbound Marketing
February 1, 2023 6 min read
Inbound Marketing 101: Part Three – The Tools You Need
February 1, 2023 6 min read
Small Business
February 1, 2023 3 min read
The Ultimate Guide to Outlining Your Small Business Marketing Budget
February 1, 2023 3 min read
Content Marketing
February 1, 2023 5 min read
What Dynamic Content Can Do for Your Email Marketing Strategy
February 1, 2023 5 min read
Email Marketing
February 1, 2023 5 min read
How to Prioritize Email Newsletters and Send Them Consistently
February 1, 2023 5 min read
Small Business
February 1, 2023 4 min read
Client Retention vs. Customer Acquisition: Which Should You Focus On More?
February 1, 2023 4 min read
Inbound Marketing
February 1, 2023 5 min read
The Qualitative and Quantitative Metrics You Should Measure for Your Inbound Marketing Strategy
February 1, 2023 5 min read
Marketing Automation
February 1, 2023 4 min read
How to Shorten the Lead Cycle with Marketing Automation
February 1, 2023 4 min read
Social Media
February 1, 2023 5 min read
The Small Business Guide to Understanding Instagram Insights
February 1, 2023 5 min read
Small Business
February 1, 2023 8 min read
How to Build a Thriving Support Team and Department From Scratch
February 1, 2023 8 min read
Marketing
January 31, 2023 5 min read
Which Should Your Small Business Prioritize? Blogging or Podcasting?
January 31, 2023 5 min read
Marketing
January 31, 2023 4 min read
When to Tackle a Marketing Project In-House and When to Outsource
January 31, 2023 4 min read
Small Business
January 31, 2023 8 min read
Which Organizational Structure is Better for Your Business?
January 31, 2023 8 min read
Content Marketing
January 31, 2023 4 min read
How to Get High-Quality Insights to Enhance Your Blog Content
January 31, 2023 4 min read
Content Marketing
January 31, 2023 6 min read
The Forgotten Content Distribution Tactic: Content Syndication
January 31, 2023 6 min read
Small Business
January 31, 2023 8 min read
What is a Value Proposition and How Your Small Business Can Put One Together
January 31, 2023 8 min read
Marketing
January 31, 2023 7 min read
How to Measure Customer Lifetime Value to Identify Your Best Relationships
January 31, 2023 7 min read
Small Business
January 31, 2023 6 min read
How To Perform Website Maintenance: A Small Business Guide
January 31, 2023 6 min read
Small Business
January 31, 2023 13 min read
15 Small Business Marketing Strategies to Help With Growth
January 31, 2023 13 min read
Marketing
January 31, 2023 10 min read
Retargeting Ads: Why and How You Should Be Doing it (and Tools to Help)
January 31, 2023 10 min read
Email Marketing
January 31, 2023 4 min read
8 of the Biggest Questions Regarding Email Marketing Answered
January 31, 2023 4 min read
Marketing Automation
January 30, 2023 6 min read
Five Marketing and Sales Pitfalls that Can Be Avoided with Marketing Automation
January 30, 2023 6 min read
Content Marketing
January 30, 2023 5 min read
How to Align Sales and Marketing Teams for Content Creation
January 30, 2023 5 min read
Sales
January 30, 2023 10 min read
Sales and Marketing Performance Metrics and Why You Should Track Them
January 30, 2023 10 min read
Sales
January 30, 2023 5 min read
Steps for a Collaborative and Seamless Sales and Marketing Process
January 30, 2023 5 min read
Marketing Automation
January 30, 2023 4 min read
Email and CRM: Where Marketing Automation Meets Personal Sales Follow-Ups
January 30, 2023 4 min read
Sales
January 30, 2023 5 min read
How to Create a Sales Funnel and Fill it With High-Quality Content
January 30, 2023 5 min read
Content Marketing
January 30, 2023 6 min read
What Should You Be Tracking for Content Marketing ROI?
January 30, 2023 6 min read
Marketing Automation
January 30, 2023 4 min read
Content and Marketing Automation: How Both Strategies Fuel One Another
January 30, 2023 4 min read
Email Marketing
January 25, 2023 4 min read
Most Compelling Trends from Litmus Email Engagement Trends Report
January 25, 2023 4 min read
Content Marketing
January 18, 2023 17 min read
15 Must-Have Content Marketing Tools to Ensure Quality and Consistency
January 18, 2023 17 min read
Marketing
January 17, 2023 8 min read
Grey Hat SEO: How To Avoid Crossing The Line In The Search For Marketing Results
January 17, 2023 8 min read
Marketing
January 12, 2023 5 min read
Why Personalized Marketing Should Be at the Core of Your Strategy
January 12, 2023 5 min read
Email Marketing
January 11, 2023 7 min read
16 of the Worst Writing Mistakes to Avoid in Your Email Campaigns
January 11, 2023 7 min read
Ecommerce
January 10, 2023 5 min read
Accounting For eCommerce: A Small Business Guide to Managing Finances
January 10, 2023 5 min read
Email Marketing
January 5, 2023 8 min read
11 Email Marketing Ideas That Will Breathe New Life into Your Campaigns
January 5, 2023 8 min read
Email Marketing
December 21, 2022 6 min read
9 Tips for Running Automated Campaigns While You’re Out of Office
December 21, 2022 6 min read
Marketing
December 20, 2022 5 min read
The Four Marketing Strategies: What They Are and Why You Need Them
December 20, 2022 5 min read
Ecommerce
December 15, 2022 5 min read
How Benchmark Email’s Shopify Sync Will Increase eCommerce Sales
December 15, 2022 5 min read
Email Marketing
December 14, 2022 13 min read
How to Reduce Email Bounce Rate and Improve Deliverability
December 14, 2022 13 min read
Email Marketing
December 13, 2022 6 min read
25 Examples of Holiday Email Subject Lines with the Highest Open Rates (with Emojis)
December 13, 2022 6 min read
Marketing Automation
December 7, 2022 4 min read
Are You Underutilizing Your Email Marketing Automation Software?
December 7, 2022 4 min read
Marketing
December 1, 2022 5 min read
6 Marketing Goals to Keep Your eCommerce Leads Engaged After the Holidays
December 1, 2022 5 min read
Email Marketing
November 30, 2022 7 min read
Establishing a Brand Connection: Your Biggest 2023 Email Marketing Objective
November 30, 2022 7 min read
Small Business
November 24, 2022 7 min read
How to Respond to an Angry Customer: 7 Email Responses to Calm Dissatisfied Customers
November 24, 2022 7 min read
Ecommerce
November 23, 2022 5 min read
How eCommerce Businesses Can Utilize Amazon Marketplace This Holiday Season
November 23, 2022 5 min read
Email Marketing
November 9, 2022 4 min read
5 Tips for Beating Writer’s Block With Your Email Content
November 9, 2022 4 min read
Ecommerce
November 8, 2022 8 min read
6 Ways to Communicate More Effectively With Customers For eCommerce
November 8, 2022 8 min read
Email Marketing
October 27, 2022 5 min read
Enterprise Email Marketing: Tips and Tricks to Follow for Ultimate Success
October 27, 2022 5 min read
Email Marketing
October 25, 2022 16 min read
30 Successful Examples of Email Marketing Campaign Templates
October 25, 2022 16 min read
Email Marketing
October 18, 2022 11 min read
How to Write Welcome Emails That Turn Subscribers into Leads
October 18, 2022 11 min read
Benchmark News
October 12, 2022 2 min read
Wake Up to More Shopify Orders with Shopify Sync From Benchmark Email
October 12, 2022 2 min read
Benchmark Recommends
October 12, 2022 9 min read
How to Automate Your Emails: Getting Started with Email Automation
October 12, 2022 9 min read
Email Marketing
October 11, 2022 6 min read
Holiday Email Campaigns: The Concise Guide You Can Bookmark
October 11, 2022 6 min read
Small Business
October 10, 2022 5 min read
4 Shifts Your Small Business Needs to Prepare for This Holiday Season
October 10, 2022 5 min read
Email Marketing
October 6, 2022 5 min read
What is Hyperpersonalization and What Does it Mean for Email Marketing?
October 6, 2022 5 min read
Marketing
October 5, 2022 3 min read
Bringing You Up to Speed on Web3 and its Impact on Digital Marketing
October 5, 2022 3 min read
Email Marketing
October 4, 2022 8 min read
The 6 Biggest Email Design Trends Of 2022 So Far–And What We Can Learn From Them
October 4, 2022 8 min read
Email Marketing
September 28, 2022 5 min read
Email Marketing and Landing Pages: How They Work Together
September 28, 2022 5 min read
Email Marketing
September 27, 2022 4 min read
How AI is Taking Your Email Marketing to the Next Level
September 27, 2022 4 min read
Email Marketing
September 20, 2022 9 min read
What is Proper HTML Email Formatting? Mistakes and Fixes Uncovered
September 20, 2022 9 min read
Email Marketing
September 7, 2022 6 min read
Reminder Emails: How to Politely Craft a Nudge Email in Every Situation
September 7, 2022 6 min read
Email Marketing
September 1, 2022 6 min read
How Can Audience Engagement Improve Email Deliverability?
September 1, 2022 6 min read
Ecommerce
August 31, 2022 8 min read
15 Ways to Differentiate Your eCommerce Brand and Stand Out From the Competition
August 31, 2022 8 min read
Marketing
August 18, 2022 8 min read
5 Proven Tips to Spend Less Time on Emails and Reclaim Your Productivity
August 18, 2022 8 min read
Small Business
August 9, 2022 5 min read
How Small Businesses Can Close Sales Faster Using an Effective Sales Cycle
August 9, 2022 5 min read
Ecommerce
August 4, 2022 7 min read
6 eCommerce Personalization Strategies to Boost Customer Experience
August 4, 2022 7 min read
Benchmark News
August 2, 2022 2 min read
Sales and Marketing Software Leader, Benchmark Email, Launches AI-Powered Suite of Tools
August 2, 2022 2 min read
Email Marketing
August 2, 2022 8 min read
How Email Marketing Can Support Your Growth When Starting a New Business
August 2, 2022 8 min read
Email Marketing
July 28, 2022 5 min read
Want Your Drip Campaign to Convert? Make Sure it Has These Five Elements.
July 28, 2022 5 min read
Email Marketing
July 12, 2022 9 min read
Email Verification 101: What is it and Why is it Important?
July 12, 2022 9 min read
Marketing Automation
June 15, 2022 5 min read
4 Mistakes You’re Making with Email Marketing Automation
June 15, 2022 5 min read
Email Marketing
June 2, 2022 6 min read
Drive a Customer-Centric Digital Transformation via Email Marketing
June 2, 2022 6 min read
Email Marketing
May 18, 2022 6 min read
How to Manage a Remote Email Marketing Team: 5 Productivity Tools
May 18, 2022 6 min read
Benchmark News
May 17, 2022 2 min read
Polaris Software Appoints former Balto, Clearent Executive Jeff Zimmerman as CPO
May 17, 2022 2 min read
Social Media
May 4, 2022 6 min read
5 Ways Your Business Can Use Instagram to Grow Your Email Marketing List
May 4, 2022 6 min read
Email Marketing
April 12, 2022 9 min read
10 Email Segmentation Strategies to Hone Your Marketing Message & Make More Sales
April 12, 2022 9 min read
Ecommerce
April 7, 2022 4 min read
Headless Commerce Vs Traditional E-Commerce. What’s The Difference?
April 7, 2022 4 min read
Content Marketing
March 31, 2022 5 min read
6 Types of Content to Create That Will Grow Your Email List
March 31, 2022 5 min read
Email Marketing
March 15, 2022 7 min read
How to Use AI Copywriting Tools to Level Up Your Email Marketing
March 15, 2022 7 min read
Ecommerce
March 3, 2022 8 min read
Is Combining SMS and Email Marketing the Secret Sauce to eCommerce Domination?
March 3, 2022 8 min read
Email Marketing
February 24, 2022 8 min read
8 Important Notification Queues to Add to Your Email Monitoring Strategy
February 24, 2022 8 min read
Content Marketing
February 23, 2022 9 min read
Long-Tail Keywords: Definition and How to Leverage Them
February 23, 2022 9 min read
Marketing
February 22, 2022 7 min read
What Are Product Recommendations and How to Use them In Your Email Marketing
February 22, 2022 7 min read
Marketing
February 22, 2022 7 min read
How Well Do You Really Know Your Customers? Tips for Discovering Your Target Audience.
February 22, 2022 7 min read
Marketing
February 7, 2022 14 min read
11 Email Marketing Experts Tell us What They Learned in 2021 and How It’s Shaping Their 2022 Email Strategy
February 7, 2022 14 min read
Marketing
February 3, 2022 6 min read
How to Collect and Leverage Zero-Party Data to Personalize Your Email Marketing
February 3, 2022 6 min read
Email Marketing
February 1, 2022 6 min read
Why Does Email Design Define the Success of Your Campaign?
February 1, 2022 6 min read
Benchmark Recommends
January 25, 2022 7 min read
Email Marketing Metrics You Should Be Tracking (and the Goals They Help You Achieve)
January 25, 2022 7 min read
Content Marketing
January 20, 2022 9 min read
11 Quick and Long-Term SEO Tips to Get Your Site to Rank
January 20, 2022 9 min read
Ecommerce
January 19, 2022 4 min read
4 Strategies to Improve Email Engagement for Your Retail Brand
January 19, 2022 4 min read
Sales
December 28, 2021 12 min read
Customer Profile Analysis: Methods and Hacks to Boost Your Sales Process
December 28, 2021 12 min read
Content Marketing
December 22, 2021 7 min read
6 Tips for Creating More Shareable Content (With Examples)
December 22, 2021 7 min read
Small Business
December 20, 2021 12 min read
12 Best Lead Generation Techniques for Small Businesses
December 20, 2021 12 min read
Email Marketing
December 16, 2021 9 min read
How to Put Together Interesting Abandoned Cart Emails (and Examples)
December 16, 2021 9 min read
Content Marketing
December 9, 2021 8 min read
16 Things to do Before and After Publishing a Blog Post
December 9, 2021 8 min read
Marketing
December 7, 2021 6 min read
7 Important Ways to Get Your Online Business Ready for the Holidays
December 7, 2021 6 min read
Marketing
December 1, 2021 5 min read
The Pros and Cons of Using Affiliate Marketing to Grow your Business
December 1, 2021 5 min read
Content Marketing
November 30, 2021 9 min read
10 Best Content Writing and Editing Tools to Help You Become a Better Writer
November 30, 2021 9 min read
Email Marketing
November 23, 2021 5 min read
Opt-In Email Marketing: How to Create Permission-Based Email Lists
November 23, 2021 5 min read
Inbound Marketing
November 17, 2021 3 min read
Online Forms and Pop-Up Forms: What’s the Difference?
November 17, 2021 3 min read
Email Marketing
November 16, 2021 6 min read
Apple’s New Hide My Email Feature: What it is and How it’s Changing Email Marketing
November 16, 2021 6 min read
Email Marketing
November 11, 2021 8 min read
Here’s How To Get More People To Fill Out Your Email Survey
November 11, 2021 8 min read
Email Marketing
November 9, 2021 5 min read
How to Use Google Analytics to Track the Success of Your Email Campaigns
November 9, 2021 5 min read
Ecommerce
November 4, 2021 8 min read
6 Ways to Perfect Your eCommerce Journey Map to Create a Memorable Customer Experience
November 4, 2021 8 min read
Benchmark Recommends
October 28, 2021 4 min read
Email Deliverability 101: How to Get Your Message to Go Through
October 28, 2021 4 min read
Marketing
October 19, 2021 4 min read
Affiliate Marketing 101: A Guide to Everything You Need to Know
October 19, 2021 4 min read
Email Marketing
October 14, 2021 4 min read
The Art of Sharing Milestone Emails with Your Subscribers
October 14, 2021 4 min read
Email Marketing
October 12, 2021 4 min read
Email Marketing Stats That Are Crucial for Your 2022 Strategy
October 12, 2021 4 min read
Benchmark Recommends
September 28, 2021 6 min read
Email Marketing Success: How to Create and Build Your Email List
September 28, 2021 6 min read
Content Marketing
September 22, 2021 8 min read
Scaling Marketing Content: A Proven Way to Optimize Your Results at Lower Costs
September 22, 2021 8 min read
Email Marketing
September 21, 2021 8 min read
How to Create a Company Email Newsletter in 10 Simple Steps
September 21, 2021 8 min read
Email Marketing
September 7, 2021 6 min read
Why Your Emails Are Going to Spam and Ways You Can Put a Stop to It
September 7, 2021 6 min read
Lead Generation
September 2, 2021 7 min read
6 Tips On How To Triple the ROI on Your Lead Generation Efforts
September 2, 2021 7 min read
Email Marketing
September 1, 2021 4 min read
How Email Marketing Can Be Used to Ease Customers During Supply Shortages
September 1, 2021 4 min read
Inbound Marketing
August 25, 2021 7 min read
Webinar Landing Page 101: How to Convert More Visitors Into Email Leads
August 25, 2021 7 min read
Benchmark Recommends
August 24, 2021 5 min read
How to Put Together an Effective Email Subject Line (and Examples)
August 24, 2021 5 min read
Content Marketing
August 23, 2021 4 min read
How to Update Your Old Blogs for SEO in 2021: 6 Tested Tips
August 23, 2021 4 min read
Ecommerce
August 18, 2021 7 min read
5 Crucial Transactional Emails Every Online Store Should Optimize
August 18, 2021 7 min read
Benchmark Recommends
August 17, 2021 10 min read
How To Manage Your Email Campaigns for Ultimate Success
August 17, 2021 10 min read
Benchmark Recommends
August 10, 2021 5 min read
Email Segmentation 101: What it is and How to Put it in Practice
August 10, 2021 5 min read
Inbound Marketing
August 3, 2021 8 min read
Here’s How Inbound Marketing Drives The Ultimate Customer Experience
August 3, 2021 8 min read
Benchmark Recommends
July 28, 2021 11 min read
How To Implement an Effective and Seamless Email Marketing Strategy
July 28, 2021 11 min read
Benchmark Recommends
July 21, 2021 9 min read
The Different Types of Emails and Why You Should be Sending Them
July 21, 2021 9 min read
Email Marketing
July 13, 2021 5 min read
What Is Email Throttling and How Does It Affect Email Marketing?
July 13, 2021 5 min read
Social Media
July 8, 2021 4 min read
4 Brands That Have Upped Their Audience Social Media Engagement
July 8, 2021 4 min read
Social Media
June 22, 2021 8 min read
Social Media Emails Done Right (How to Embed Social Posts and Events)
June 22, 2021 8 min read
Content Marketing
June 17, 2021 6 min read
How to Get Other Sites to Link to Your Content (and Why You Should)
June 17, 2021 6 min read
Ecommerce
May 27, 2021 8 min read
5 Best Omnichannel Marketing Practices to Grow Your eCommerce Business
May 27, 2021 8 min read
Email Marketing
May 12, 2021 6 min read
Top Lessons From Fashion Brands That Create Runway-Worthy Emails
May 12, 2021 6 min read
Inbound Marketing
April 29, 2021 4 min read
What is the Difference Between Earned, Owned, and Paid Traffic?
April 29, 2021 4 min read
Content Marketing
April 27, 2021 5 min read
Proven Psychology Tactics To Drive Sales With Content Marketing
April 27, 2021 5 min read
Benchmark Recommends
April 21, 2021 4 min read
Website Forms 101: The Various Types, Where to Put them, and How to Make Them Effective
April 21, 2021 4 min read
Email Marketing
April 14, 2021 6 min read
Experts Speak: Email Marketing Trends to Look Forward to in 2021
April 14, 2021 6 min read
Inbound Marketing
April 7, 2021 6 min read
Striking the Right Chord: 4 Tools for Mapping Content and Tone to Each Buyer Stage
April 7, 2021 6 min read
Small Business
March 31, 2021 6 min read
How to Deliver an Exceptional Customer Experience with Email Marketing
March 31, 2021 6 min read
Email Marketing
March 12, 2021 7 min read
8 Email Marketing Trends That Can Supercharge Your 2021 Strategy
March 12, 2021 7 min read
Email Marketing
March 4, 2021 7 min read
7 Strategies to Get Your Ad Listed in the “Top Picks” Section of Gmail’s Promotion Tab
March 4, 2021 7 min read
Small Business
February 23, 2021 6 min read
Remote Work Is Here to Stay — Why Your Company Should Get On Board and Tips for Going Remote
February 23, 2021 6 min read
Email Marketing
February 11, 2021 6 min read
How To Use LinkedIn Contacts For Email Marketing: A Step-By-Step Guide For Startups
February 11, 2021 6 min read
Content Marketing
February 3, 2021 6 min read
How to Maintain Quality When Outsourcing Digital Content Creation
February 3, 2021 6 min read
Ecommerce
January 6, 2021 5 min read
How Kate’s Clothing Uses Benchmark Email to Increase Engagement and Sales
January 6, 2021 5 min read
Marketing Automation
December 30, 2020 7 min read
6 Best Small Business Marketing Automation Tools for 2021
December 30, 2020 7 min read
Email Marketing
December 23, 2020 6 min read
Email Validation APIs: Why They’re Worth It and How to Get Started Using One
December 23, 2020 6 min read
Email Marketing
November 24, 2020 6 min read
5 Email Marketing Trends for Supply Chain and Logistics
November 24, 2020 6 min read
Email Marketing
November 18, 2020 6 min read
Social Media Sizzles, But Here’s How Email Marketing STILL Makes More Money in 2020
November 18, 2020 6 min read
Inbound Marketing
November 11, 2020 6 min read
Educate Your Content Marketing Prospects First, Then Sell Them
November 11, 2020 6 min read
Marketing Automation
October 8, 2020 4 min read
4 Best Types of Marketing Software for Account-Based Marketing
October 8, 2020 4 min read
Email Marketing
October 1, 2020 4 min read
Email Marketing Benchmarks: How Do You Compare to Your Industry?
October 1, 2020 4 min read
Inbound Marketing
September 17, 2020 6 min read
3 Reasons Why Big Data Analytics is Important Now More Than Ever
September 17, 2020 6 min read
Inbound Marketing
September 9, 2020 4 min read
How to Create a Sense of Urgency to Convert More Leads
September 9, 2020 4 min read
Inbound Marketing
August 5, 2020 6 min read
How to Use Multiple Domains in Your Content Marketing Strategy
August 5, 2020 6 min read
Benchmark News
July 15, 2020 2 min read
PRESS RELEASE: Benchmark Email Launches BenchmarkONE K12 Edition for School Communicators
July 15, 2020 2 min read
Marketing Automation
July 9, 2020 3 min read
5 Advantages You’re Forfeiting If You’re Not Using Marketing Automation Software
July 9, 2020 3 min read
Ecommerce
June 10, 2020 8 min read
How to Avoid Cutting Down on The Essentials of Running an E-Commerce Site
June 10, 2020 8 min read
Email Marketing
June 4, 2020 4 min read
The Three Most Important Factors for Your Email Strategy This Year
June 4, 2020 4 min read
Email Marketing
April 29, 2020 4 min read
Tips for Writing Persuasive and Effective Marketing and Sales Emails
April 29, 2020 4 min read
Marketing Automation
April 22, 2020 4 min read
Can Personalization and Marketing Automation Play Well Together?
April 22, 2020 4 min read
Marketing
April 9, 2020 8 min read
Consumer Video Habits Are Changing: Here’s What Marketers Need to Know in 2020
April 9, 2020 8 min read
Small Business
March 18, 2020 6 min read
Tools To Help Teams Work Remotely During the COVID-19 Outbreak
March 18, 2020 6 min read
Email Marketing
March 16, 2020 6 min read
COVID-19: 6 Ways Email Marketing Can Help in Dealing With the Consequences
March 16, 2020 6 min read
Email Marketing
March 4, 2020 4 min read
Content or Design: What Matters More for Your Email Marketing?
March 4, 2020 4 min read
Marketing Automation
February 26, 2020 4 min read
No More Excuses: Why You Need to be Automating Your Marketing
February 26, 2020 4 min read
Benchmark Recommends
February 19, 2020 4 min read
The Complete Guide to Nurturing Leads with Email Marketing
February 19, 2020 4 min read
Benchmark News
February 18, 2020 2 min read
Leading Global SaaS Provider Benchmark Acquires St. Louis-Based MarketVolt
February 18, 2020 2 min read
Email Marketing
January 7, 2020 8 min read
14 Psychology-Backed Tricks for Effective Sales and Marketing Emails
January 7, 2020 8 min read
Email Marketing
December 26, 2019 3 min read
Targeted Bulk Email is Much Better Than Regular Bulk Email
December 26, 2019 3 min read
Marketing
December 23, 2019 3 min read
The California Consumer Privacy Act and What You Need to Know
December 23, 2019 3 min read
Email Marketing
December 18, 2019 6 min read
8 Email Marketing Mistakes That Are Killing Your Results
December 18, 2019 6 min read
Email Marketing
December 4, 2019 6 min read
4 Ways Deliverability-Based List Pruning Can Increase Your Email ROI
December 4, 2019 6 min read
Email Marketing
October 16, 2019 9 min read
6 Mistakes You’re Making With Your Mobile-Friendly Email Campaign
October 16, 2019 9 min read
Email Marketing
October 3, 2019 9 min read
5 Foolproof Strategies to Help You Win More Email Subscribers
October 3, 2019 9 min read
Benchmark News
September 10, 2019 3 min read
Leading CRM and Email Marketing SaaS Providers, Hatchbuck, Benchmark, Merge
September 10, 2019 3 min read
Email Marketing
September 4, 2019 2 min read
What Email Marketing Integrations Deliver Scary Good Results?
September 4, 2019 2 min read
Small Business
August 28, 2019 5 min read
The 7 Best Email Marketing Tips For Small Businesses We’ve Ever Heard
August 28, 2019 5 min read
Marketing Automation
August 22, 2019 4 min read
Using Marketing Automation to Improve the Customer Journey
August 22, 2019 4 min read
Marketing
August 12, 2019 9 min read
Want to Build Your Email List Faster? Here is How to Choose the Right Lead Magnets
August 12, 2019 9 min read
Email Marketing
July 30, 2019 9 min read
6 Top Email Marketing Design Tips to Keep Your Readers Engaged
July 30, 2019 9 min read
Email Marketing
July 26, 2019 7 min read
6 Trends That Suggest Email Marketing Is Still the Top Marketing Technique
July 26, 2019 7 min read
Email Marketing
July 10, 2019 7 min read
Email Subscriber Loyalty: 8 Video Ideas to Keep Them Engaged
July 10, 2019 7 min read
Email Marketing
June 21, 2019 7 min read
How to Use Social Data to Launch a Successful Email Marketing Campaign
June 21, 2019 7 min read
Email Marketing
June 18, 2019 7 min read
5 Ways to Use Email Marketing and Social Media Integration Techniques for Lead Generation
June 18, 2019 7 min read
Marketing
June 5, 2019 8 min read
Everything You Need to Know About Creating Irresistible Event Marketing Emails
June 5, 2019 8 min read
Marketing Automation
May 21, 2019 9 min read
How To Improve Conversions With An Effective Lead Nurturing Email Automation
May 21, 2019 9 min read
Social Media
May 13, 2019 9 min read
The Ultimate Guide On Email List Building Using Top Social Media Channels
May 13, 2019 9 min read
Email Marketing
March 15, 2019 13 min read
Generate 320% More Revenue With Welcome Emails: Strategies That Don’t Require Luck
March 15, 2019 13 min read
Marketing Automation
March 8, 2019 6 min read
Email Marketing Automation Strategies To Optimize Your Entire Funnel
March 8, 2019 6 min read
Email Marketing
February 14, 2019 9 min read
We ❤️ Newsletters: Tips and Inspiration from Our Email Marketing Experts
February 14, 2019 9 min read
Social Media
February 1, 2019 5 min read
What Facebook Groups Can Do For Your Business (and How to Create Them)
February 1, 2019 5 min read
Email Marketing
January 21, 2019 36 min read
How to Create and Execute Your Email Marketing Plan in 2019: A Template for Success
January 21, 2019 36 min read
Email Marketing
December 27, 2018 8 min read
6 Ways to Use Social Media in Your Email Marketing Campaign
December 27, 2018 8 min read
Email Marketing
December 18, 2018 17 min read
Building and Nurturing a Customer Email List Prior to a Product Launch
December 18, 2018 17 min read
Email Marketing
December 6, 2018 6 min read
How to Make your Marketing Emails More Clickable with Interactive Content
December 6, 2018 6 min read
Marketing Automation
December 5, 2018 7 min read
How To Grow Your Subscriber List Using Email Marketing Automation
December 5, 2018 7 min read
Inbound Marketing
November 27, 2018 8 min read
8 Ways You Can Use Messaging Apps to Boost Your Christmas Email Marketing Strategy
November 27, 2018 8 min read
Benchmark Recommends
November 26, 2018 11 min read
10 Email Newsletter Ideas to Boost Engagement During the Holiday Season
November 26, 2018 11 min read
Ecommerce
November 21, 2018 7 min read
eCommerce Email Marketing Integrations Perfect for Black Friday & Cyber Monday
November 21, 2018 7 min read
Email Marketing
November 19, 2018 8 min read
Top Effective Email Marketing Strategies That Will Boost Your Sales in 2019
November 19, 2018 8 min read
Email Marketing
November 9, 2018 8 min read
How You Can Use AI to Boost Your Email Marketing Strategy (And 3 Brands That Did It Right)
November 9, 2018 8 min read
CRM
October 24, 2018 6 min read
Localization and CRM: An Ultimate Guide to Increase Your Global Reach and Sales
October 24, 2018 6 min read
Email Marketing
October 16, 2018 6 min read
How To Use Interactivity In Your Holiday Email Campaigns To Get Better Engagement
October 16, 2018 6 min read
Email Marketing
October 9, 2018 8 min read
Email Marketing in Holiday Season: How to Get the Most Out of it
October 9, 2018 8 min read
Email Marketing
September 26, 2018 7 min read
10 Successful Email Marketing Campaigns and Why They Worked
September 26, 2018 7 min read
Email Marketing
August 27, 2018 8 min read
Best Welcome Email Subject Lines to Greet Your New Subscribers
August 27, 2018 8 min read
Marketing Automation
August 20, 2018 8 min read
Email Marketing vs. Marketing Automation: What Your Business Needs To Know
August 20, 2018 8 min read
Email Marketing
August 15, 2018 7 min read
5 Reasons Why You Need Video to Make a Successful Newsletter
August 15, 2018 7 min read
Email Marketing
July 27, 2018 7 min read
5 Fashion-Inspired Color Palettes for Your Summer Email Marketing Campaigns
July 27, 2018 7 min read
Benchmark News
July 6, 2018 2 min read
Introducing Benchmark CRM Director of Product Development Paul Rijnders
July 6, 2018 2 min read
Email Marketing
July 3, 2018 6 min read
Time-Based Email Marketing: A Smarter Approach to Boost Customer Engagement
July 3, 2018 6 min read
Email Marketing
June 15, 2018 6 min read
A Content Strategist’s Guide to Creating Engaging Email Content
June 15, 2018 6 min read
Email Marketing
June 15, 2018 8 min read
The Importance of Having A Strong Brand in Email Marketing Campaigns
June 15, 2018 8 min read
Inbound Marketing
May 23, 2018 7 min read
The Power Of A Strong Call To Action: How To Make Yours Click-Worthy
May 23, 2018 7 min read
Email Marketing
May 2, 2018 7 min read
The Best Promotional Email Marketing Campaigns for your Mobile App
May 2, 2018 7 min read
Marketing Automation
April 23, 2018 7 min read
6 Automation Rules to Skyrocket Your Email Marketing Performance
April 23, 2018 7 min read
Sales
March 28, 2018 8 min read
6 Psychological Triggers to Turn Email Marketing Prospects into Loyal Customers
March 28, 2018 8 min read
Marketing Automation
March 23, 2018 8 min read
Top 5 Email Marketing Automation Triggers You Should Know
March 23, 2018 8 min read
Email Marketing
February 26, 2018 7 min read
7 Methods to Increase the Effectiveness of Your Email Campaigns Up to 15%
February 26, 2018 7 min read
Email Marketing
February 6, 2018 5 min read
The Importance of Configuring SPF and DKIM Records in Your Email Marketing
February 6, 2018 5 min read
Marketing Automation
January 17, 2018 7 min read
Fear of Marketing Automation (#FOMA): Insufficient Customer Data
January 17, 2018 7 min read
Marketing Automation
January 16, 2018 7 min read
Fear of Marketing Automation (#FOMA): Lack of Expertise or Know-How
January 16, 2018 7 min read
Marketing Automation
January 16, 2018 4 min read
7 Tips for Running Automated Marketing Campaigns While You’re Out of the Office on Vacation
January 16, 2018 4 min read
Benchmark News
January 10, 2018 3 min read
Benchmark Email Now Integrates With 1,000+ Other Products
January 10, 2018 3 min read
Marketing Automation
January 9, 2018 7 min read
Fear of Marketing Automation (#FOMA): Lack of Human Resources
January 9, 2018 7 min read
Marketing Automation
January 8, 2018 8 min read
Fear of Marketing Automation (#FOMA): Lack of Marketing Automation Strategy
January 8, 2018 8 min read
Marketing
November 16, 2017 4 min read
Comparing Email Marketing Success with Other Marketing Channels
November 16, 2017 4 min read
Marketing
October 16, 2017 7 min read
How To Use Your Email List To Create Facebook Ads That Deliver
October 16, 2017 7 min read
Marketing
October 12, 2017 6 min read
The Foolproof Guide To Guaranteed Success in Micro-Moment Marketing
October 12, 2017 6 min read
Email Marketing
September 17, 2017 2 min read
How to Move Your Emails From Gmail’s Promotions tab to Primary
September 17, 2017 2 min read
Benchmark News
May 12, 2017 10 min read
Behind the Scenes: An Insider Look at The Challenge of a Rebrand
May 12, 2017 10 min read
Email Marketing
May 10, 2017 3 min read
How to Go Back to the Drawing Board for the Best Email Newsletters
May 10, 2017 3 min read
Marketing
March 1, 2017 5 min read
Discussing Digital Marketing, Email & Engagement with Smart Insights
March 1, 2017 5 min read
Marketing Automation
February 25, 2017 < 1 minute
Marketing Webinar: SaaS Drip Campaigns Using Automation Pro
February 25, 2017 < 1 minute
Email Marketing
February 23, 2017 5 min read
5 Psychological Hacks To Increase The Impact Of Your Email Campaigns
February 23, 2017 5 min read
Email Marketing
December 19, 2016 4 min read
Year in Review: Most Important Email Marketing Developments in 2016
December 19, 2016 4 min read
Marketing
December 12, 2016 4 min read
Your End-of-Year Re-Engagement Campaign: Why Now is the Best Time
December 12, 2016 4 min read
Email Marketing
December 12, 2016 3 min read
Email Campaigns: How to Run a Post-Transaction Follow-up
December 12, 2016 3 min read
Marketing
November 28, 2016 3 min read
Winter 2016: 3 Envy-Worthy Winter Holiday Campaigns From the UK
November 28, 2016 3 min read
Marketing
November 23, 2016 3 min read
3 Ways To Infuse Thanksgiving Spirit Into Your Brand: Client, Company, Social Good
November 23, 2016 3 min read
Sales
November 18, 2016 2 min read
How Should I Balance Branding & Sales During My Holiday Marketing Campaign
November 18, 2016 2 min read
Email Marketing
November 7, 2016 4 min read
How to Drive Traffic to Your Email Subscription Landing Page
November 7, 2016 4 min read
Lead Generation
November 4, 2016 3 min read
How to Design and Draft Your Email Subscription Landing Page
November 4, 2016 3 min read
Email Marketing
October 18, 2016 2 min read
What Are Some Tricks I Can Use To Deliver A Treat To My Subscribers For Halloween?
October 18, 2016 2 min read
Marketing
October 14, 2016 3 min read
Why Marketing is Not a Numbers Game When it Comes to Click-Through Rates
October 14, 2016 3 min read
Email Marketing
September 21, 2016 3 min read
The Art of “How-To” Videos for Your Email Marketing Campaigns
September 21, 2016 3 min read
Email Marketing
September 9, 2016 3 min read
Two Powerful Ways To Use Keywords & Hashtags In Your Email Marketing
September 9, 2016 3 min read
Email Marketing
August 18, 2016 3 min read
What Tests Are Good To Run On My Campaigns Before I Hit Send?
August 18, 2016 3 min read
Email Marketing
August 11, 2016 3 min read
How to Stay Goal-Focused with Your Summer Email Campaigns
August 11, 2016 3 min read
Email Marketing
August 8, 2016 4 min read
What Are The Email Metrics I Should Be Paying Attention To?
August 8, 2016 4 min read
Benchmark News
April 4, 2016 2 min read
Save Time & Automate with the Benchmark Email Zapier Integration
April 4, 2016 2 min read
Marketing Automation
February 23, 2016 4 min read
8 Marketing Automation Stats That Will Help You Get Company Buy-In
February 23, 2016 4 min read
Email Marketing
September 4, 2015 3 min read
5 Reasons Why Your Email Campaign is Hitting The “Junk” Folder
September 4, 2015 3 min read
Ecommerce
June 29, 2015 2 min read
Grow Your Business, eCommerce With The Benchmark Email Shopify Integration
June 29, 2015 2 min read
Email Marketing
September 24, 2014 3 min read
Effectively Managing Your Email Campaign’s Customer Data
September 24, 2014 3 min read
Email Marketing
August 14, 2014 3 min read
Learning To Live With Canada’s Draconian CASL Email Regulations
August 14, 2014 3 min read
Marketing
July 23, 2014 3 min read
Pop Culture Marketing: 5-Steps to Success for Companies Great and Small
July 23, 2014 3 min read
Small Business
May 14, 2014 3 min read
A Practical Approach to Small Business Intelligence Gathering
May 14, 2014 3 min read
Marketing
March 20, 2014 3 min read
Advertisers Score Viral Ads with Winning Storytelling Formula (Part I)
March 20, 2014 3 min read
Email Marketing
February 6, 2014 2 min read
12 Ideas to Explode Your Email List With Contests And Sweepstakes in 2014
February 6, 2014 2 min read
Social Media
January 31, 2014 3 min read
Social Media: The Most Influential Tool for Business Communication
January 31, 2014 3 min read
Inbound Marketing
January 30, 2014 3 min read
The Two Most Important Ways to Optimize Your Digital Marketing Funnel
January 30, 2014 3 min read
Marketing
January 6, 2014 3 min read
Practices, Planning & Pumas: 5 Reasons Why SEO Guru Rand Fishkin Was a Must-Have Guest
January 6, 2014 3 min read
Marketing
January 6, 2014 3 min read
Year in Review: The Biggest Game Changing Business Trends of 2013
January 6, 2014 3 min read
Marketing
January 3, 2014 4 min read
How to Assess Your Consultants in the New Year – Part 3: Creative Design
January 3, 2014 4 min read
Content Marketing
January 2, 2014 3 min read
How to Assess Your Consultants in the New Year – Part 2: Content Marketing
January 2, 2014 3 min read
