When I was in college I had the opportunity to go on a Birthright trip to Israel with my brother, roommate and a few other friends. It was an incredible experience. It was a hands on trip, where I was able to live and breathe my Jewish heritage. I have never felt so connected to my past and it was an experience I will not soon forget.

Everyone should have a chance to feel that way towards their heritage. September 15 through October 15 is Hispanic Heritage Month. Seven Latin American countries celebrate their independence during that time and all honor their heritage. In North America, it is a time to celebrate the long and substantial presence of Hispanic Americans.

Many of your subscribers may be celebrating Hispanic Heritage Month. Send out an email campaign that honors them. Perhaps it’s just my affinity for Mexican food, but I think sending out your favorite recipe inspired by hispanic cuisine could be a fun and involving email campaign. Even if you’re not promoting your own business or products, it will do well for your branding. Say someone wants to share your delicious recipe with a friend or family member. That’s someone not on your list that’s going to have your email forwarded to them.

Whatever you choose to send in an email campaign for Hispanic Heritage Month, make sure it will make your hispanic subscribers proud of their heritage. Customize any one of our professional HTML email templates. If you can create even a semblance of the pride I felt after experiencing Israel, then you’ve done your job. Happy Hispanic Heritage Month!