Update: As per changes in Facebook’s policy from October 2011 one requires additional permissions for the application to manage pages.

We have made the necessary code changes to adjust the new structure and it should work, provided the steps below are followed.

Clients must follow the steps listed below in order to reinstate the app on their pages again:

1) Log in to Facebook and navigate to the page below
(http://www.facebook.com/settings?tab=applications).
You will need to delete the ‘Benchmark Email Signup Form’ from above page.

2) After completion of the prior step, please navigate to the page where you have inserted the Signup Form and click on the ‘configure’ button below. It will prompt you for the same permissions that it did the first time around with the addition of ‘Manage Pages’ which is now required to install the Signup Form in your pages.

3) You will need to edit the Signup Form settings (if everything went well with step 2, then you should be on this page without having to do anything extra), just save it once for good measure and you are good to go.

We have been discussing the importance of integrating email marketing with social media until we are blue in the face. Of course, it’s one thing to talk about it. It’s another thing to go out and do it. We’ve gone and done something that will make this integration easier on all of you. Benchmark Email has developed a Facebook app that allows people to subscribe to your newsletters from your Facebook Page.

For a step by step guide on how to install the app on to your Facebook Fanpage, check out – How to Add the “Signup Form” App to Your Facebook Fan Page?

Once the app has been successfully installed on your Facebook Fanpage, the final output will look like this:

The Benchmark Email Signup Form Facebook app automatically integrates with your Benchmark Email account. When people are on your Face fan page, they can add their contact information (email address), and all this information will go directly into the contact list/s (that you have chosen) in your Benchmark Email account.

To try the Facebook app for yourself, click here

Author Bio:

by Andy Shore

Andy Shore found his way to Benchmark when he replied to a job listing promising a job of half blogging, half social media. His parents still don’t believe that people get paid to do that. Since then, he’s spun his addiction to pop culture and passion for music into business and marketing posts that are the spoonful of sugar that helps the lessons go down. As the result of his boss not knowing whether or not to take him seriously, he also created the web series Ask Andy, which stars a cartoon version of himself. Despite being a cartoon, he somehow manages to be taken seriously by many of his readers ... and few of his coworkers.