Whether you choose to use Benchmark Email's Do It Yourself or the We Do It for You service, your restaurant venture can benefit considerably from these efficient features:
Advanced Message Scheduling
Your email communications can be set up to go out at any time you want, regardless of the day or time. By applying technologically advanced autoresponders
, Benchmark Email allows you to schedule a sequence of countdown timers. These timers may be set to be activated in conjunction with preset occurrences such as the date of the initial subscription, the renewal dates, your customer’s birthday, or any other anniversary date.
Full Video Integration
Benchmark Email features a special video email
process that provides for video productions of any duration focusing on your restaurant’s latest discounts, offers, bulletins, and other informative content that can be efficiently delivered to your customer base while maintaining file sizes to an absolute minimum.
Contact List Management
As the total volume of your client base on your list continues to grow, it becomes a significantly more convoluted task to keep each entry up to date and correct. Benchmark Email’s list management tools
assist you in the task of rationalizing, correlating, and cleaning up all of your subscriber lists so that you can analyze groupings established on a series of age, psychographic, and lifecycle qualifications.
Creating & Focusing Campaigns
In the competitive restaurant field your venue must market itself with the greatest possible efficiency. Benchmark Email proffers services of such coherent and cutting-edge expertise, suitability, and professionalism that any style of email campaign
is now readily within your means.
Over the years, Benchmark Email has nurtured successful relationships with all the major Internet Service Providers to ensure that our deliverability rates
are at the top of the industry. The base of this success is Benchmark Email’s strict adherence to email marketing best practices and its integration of efficient anti-spam functions.
Expertise & Technology
Benchmark Email's server infrastructure allows total control over each phase of the transmission of your email campaign. This technical command ensures that any format of email from HTML to video to plain text will be quickly and reliably delivered to your reader's inbox.
Full Tracking Reports Incorporating Visual Graphs
Benchmark Email's exhaustive email tracking reports
provide comprehensible illustrations of all your marketing campaigns’ results. Each statistical category is explained in simple language without resorting to convoluted industry terminology. You’ll be able to learn precisely how your email marketing campaign is performing through a very handy review.
High Volume Plans
Every form of restaurant business receives our most effective and well-developed features and services. Should your venue require over 100,000 emails per month, our extreme volume plans
offer an array of performance capabilities thoroughly suited to your elevated traffic sends.
Polls & Surveys
Benchmark Email's state of the art surveying and polling methodologies represent the zenith among email service providers anywhere in the nation. These capable tools allow you to consummate your marketing campaign according to the reactions of your customers and restaurant prospects. By aggregating a custom range of consumer participation forms, your restaurant business's promotional and marketing targets can be accomplished with success and efficiency.
Social Media Tools
It is the modus operandi of many restaurant businesses to collect email addresses face to face directly from the patron at the time of ticket payment. Regrettably, some restaurant managers and owners are not leveraging their social networking strategies for subscription list multiplication to the maximum extent possible. Benchmark Email can provide complete social network integration
on major sites such as Facebook and Twitter to ensure that your promotional and marketing message will be “Liked” and shared among the social aggregations and groupings of your best subscription prospects.
Benchmark Email is able to supply hundreds of specially designed email templates
, readily customizable to closely reflect any restaurant's promotional needs. The programming and graphics experts at Benchmark Email can manipulate any of these templates to ensure an accurate fit, and even draft a personalized template for your unique use.