Most recent posts
Brands Are Taking Over Cultural & Social Functions Of Governments
Almost half of all the respondents of a recent poll by public relations firm APCO Worldwide stated that global brands have a larger impact on their lives than governments. In...
July 23, 2014
Harley-Davidson: Dominating Motorcycling Pop Culture
As brand marketers we are all seeking an engaged consumer base which is loyal to our products, but it can be argued that no matter how successful we may be...
July 22, 2014
Benefiting From Product Integration Into Popular Music
When Janis Joplin included a track on her 1971 album Pearl which featured lyrics which asked God to buy her...
July 21, 2014
The Top 12 Ways To Become A YouTube Pro
YouTube is an amazingly powerful online marketing video but it is often underused or misused by brands, resulting in unsatisfactory...
July 18, 2014
Basic Factors To Integrate Into Any Email Campaign
Email marketing is at the forefront of the many channels available to the online brand marketer in this day and...
July 17, 2014
The Top 15 Must-Do Post-Event Activities
Just because your event is over doesn’t mean you can just walk away from it! You should follow these top...
July 16, 2014
The Top 10 Ways To Create Audience-Engaging Event Videos
Most event videos are as exciting as watching grass grow. Engage and attract your audiences by applying all ten of...
July 15, 2014
Recent Research Proves Email Marketing’s Unparalleled Power
Ever since the dawn of email marketing nearly two decades ago, the art and science of promotional emails has been...
July 14, 2014
Learning Guerilla Marketing From The World Cup Non-Sponsors
According to the YouGov Brand Index which is a tool which tracks the perceptions of the consumer towards various brands...
July 11, 2014