Shireen Qudosi
Most recent posts
Mobile Marketing: How Consumers Use Mobile
Astounded by how lowly mobile marketing is seen in the eyes of entrepreneurs, I’ve sought to create a facts and figures list to highlight the relevance of mobile. The list...
February 26, 2014
The Creativity-Productivity Paradox: Play and Time
Finally we come back to time, the number one reason why people feel they cannot be productive. People mislead themselves in thinking they need extra time to be creative. On...
February 21, 2014
The Creativity-Productivity Paradox: Productivity Pitfalls
In my initial post on this three part series, I discussed the underlying reasons why our current trend for creativity...
February 20, 2014
The Creativity-Productivity Paradox: Cultivating the Creative Thinker
Since the tail end of 2013, I’ve seen a flood of posts alternating between productivity and creativity tips. On the...
February 19, 2014
5 Ways to Build an Analytical Marketing Culture (2 of 2)
Continuing with our list of 5 ways to build an analytical marketing culture, we’ve so far covered the importance of...
February 14, 2014
5 Ways to Build an Analytical Marketing Culture (1 of 2)
Arguably the best piece of thought on developing a marketing culture comes from Anne Milley of Smart Data Collective, who...
February 13, 2014
Leadership’s Losing Battle with the Culture Deck
Last night I was listening to an older friend complain about her work environment. The work itself was promising but...
February 12, 2014
6 Reasons Why Your Company Should Practice Brand Journalism
Everyone knows that a story always sticks in our minds. No matter how long ago we might have heard a...
January 21, 2014
Storyboarding Your Content Strategy
Invented by Walt Disney, storyboarding is the idea of providing a visual narrative to communicate a procession of ideas. In...
January 20, 2014
