Most recent posts
许可式电子邮件营销:欢迎邮件的重要性
The welcome email you send immediately after signup represents one of the most important interactions you will have with the new subscriber. This message should serve as much more than...
May 2, 2011
电子邮件模板:色彩主题与品牌营销的微妙关系
Some email marketers treat the color scheme of their email newsletter as an afterthought. If it works it works, who cares about the psychology behind it? Colors may not seem...
April 13, 2011
没有电子邮件服务供货商的世界
For the most part, email marketing consists of two main components: the people who send the mail and the entities...
April 11, 2011
内建范本:依地区分类节庆促销活动
The holidays can be prosperous times for the email marketer with a global presence. It doesn’t matter where they are...
April 8, 2011
透过电子邮件营销策略来诠释品牌形象
You hear a lot about brands and branding in today’s marketing world. Every brand has its promise, but it is...
April 6, 2011
紧密关系的营销策略:你的客户是使用者,而不只是消费者
Picture this: you’re out at the local electronics store and the floor salesman is trying to talk you into buying...
April 5, 2011
透过电子邮件营销与合作来建立 B2B 的商务关系
The email game is a bit different for those who specialize in the B2B segment of marketing, as obvious modifications...
April 4, 2011
许可式电子邮件营销--购买名单的后果
If you have recently decided to try your hand at permission based email marketing, you may be finding that building...
March 29, 2011
许可式电子邮件营销报告:差劲的企业赞成使用垃圾邮件
Nowadays, spam is so common that it has almost become synonymous with email. Most of us probably have more unsolicited...
April 7, 2009