Tag Archives: Email Marketing
How Many Emails Should I Send To My Subscribers?
Anytime I do a workshop or seminar, this is probably one of the number one questions I get. “How often...
July 22, 2016
How much time should I spend on my email marketing campaigns?
When you first signup for Benchmark Email, the header on the form says you can send your first email in...
July 20, 2016
What’s the Best Time & Day To Send a Newsletter v. Promo Email?
This question, just like pretty much any question about marketing, has a very simple answer: it depends. It’s the honest...
July 18, 2016
What’s The Expected Open Rate For My Industry?
An open rate depends on a variety of things when it comes to email marketing. Not everyone will open your...
July 11, 2016
How to keep my branding consistent in my email marketing?
How to keep your branding consistent in your email marketing is a matter of simply being consistent in everything that...
July 8, 2016
How Can I Avoid Harming My Brand With My Email Marketing?
To avoid harming your brand, you need to avoid consistently sending unwanted emails. Not just once or twice, but consistently...
July 5, 2016
Emails That Do Work: Spring Edition Part 2
Hello again, world! It’s time for another segment of Emails That Do Work. I’m your host/blogger, Julie. Every month, I...
April 30, 2014
Unroll.me: A Flawed, Misleading Unsubscribe Service
Have you ever glanced at a friend or family member’s phone or computer and been shocked at the number of...
January 23, 2014
Playlist: Bands With Great ROI
This week’s series focuses on Return On Investment. That means getting the biggest bang for your buck. ROI is important...
July 22, 2013