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Analyzing Click-Throughs

Party Supply Email Marketing

Party Supply Business Subscriber Click-Through Rates
The industry knowledge of click-through rates is disproportionately low. Eighty-six percent of party supply business owners or managers could not report their click-through rates. Of the remaining 14 percent...

3 percent report a click-through rate of less than 5 percent
2 percent report a click-through rate of 5 to 10 percent
4 percent report a click-through rate of 10 to 15 percent
5 percent report a click-through rate of more than 15 percent
Versus Industry Click-Through Rates
The overall average industry click-through rates are at 4.3 percent - less than half the 8.8 percent rate for party supply business owners and managers.