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Anti-Spam Policy

Where Benchmark stands on spam

At Benchmark Email, we've crafted a strong, zero-tolerance anti-spam policy to protect the delivery rates and reputations of our customers. If you feel one of our customers has sent you spam, please email us below and we'll immediately take steps to solve the problem.

Our Anti-Spam Policy

Simply stated, we at Benchmark Email are anti-spam. We hold the privacy of all users in the highest regard, as well as the recipients of emails sent by our customers.

The Federal CAN-SPAM Act

The Federal CAN-SPAM Act, put into law in 2003, dictates rules in sending commercial email. We at Benchmark vigorously follow these rules and add a few more for added safety, they include:

  • If you are sending commercial email, non-personal, business-focused email, you must have specific permission to email your recipients. You can do this by using opt-in or closed loop opt-in to sign up subscribers.
  • When you use opt-in, you must make a reasonable effort to make certain the person who signed up to receive communications from you is who they say they are.
  • You must hang on to evidence that subscribers have given you permission, and must be able to produce that evidence within 72 hours of request.
  • You must tell you recipients, in your email, where you got their info. This might include a line that says "you received this email because you signed up for our newsletter at benchmarkemail.wpengine.com.
  • You must honor all unsubscribe requests within 10 days of receipt and provide a reasonable way for customers to unsubscribe.
  • The domain attached to your email must have its own privacy policy.
  • You must be able to track down anonymous complaints.
  • You must tell the truth in your email, from where your office is located to who is sending the actual communication.

Complaint Procedure

All Benchmark Email customers are bound, by law, into following these guidelines. If you are sent an unexpected email from a Benchmark customer, please let us know, but understand that there are steps you can follow:

  • Click on the unsubscribe link in the unexpected email you receive.
  • Contact our support staff and request that we take you off all all potential emails from Benchmark
  • If you feel one of our customers has sent you spam, please contact us at support@benchmarkemail.com

We are proud members of the Email Sender and Provider Coalition (ESPC), which is dedicated to fighting spam and educating email marketers on best practices.