Hal Licino
Most recent posts
Complying with Hong Kong Email Marketing Legislation
When Hong Kong reverted to Chinese control in 1997 after more than a century of British administration, the territory’s residents became subject to a somewhat haphazard legislative system that tried...
May 23, 2011
Avoiding the Top 5 Auto Dealer Email Marketing Transgressions
As an automotive dealer, you’ve certainly heard about this: an email from the Used Vehicle Recall Notification Center lands in a customer’s inbox but turns out to be a barely...
May 19, 2011
Engage Your Bar or Nightclub Email Subscriber in the First 30 Days
Bar and nightclub owners and managers don’t have to be told that they deal with a clientele that can be...
May 18, 2011
Every Dental Practice Needs an Email Marketing Preference Center
Many dental and orthodontic professionals who engage their patients and prospects through email marketing are missing a critical pivot point...
May 17, 2011
Maintaining Compliance with China’s Severe Email Marketing Laws
China’s swiftly blooming internet-enabled population is expected to top the 500 million mark later this year. To put this figure...
May 16, 2011
How Bars & Nightclubs Can Emulate Pepsi’s Social Vending Machine
PepsiCo’s latest vending machine may be somewhat bizarre, but the concept at the heart of this new technology illustrates a...
May 12, 2011
The Email Alternative to Winery Closed Network Sales Sites
The last couple of years have seen a new form of online winery sales strategy develop: The Closed Network or...
May 11, 2011
The 5 Phases of Dental & Orthodontic Email Marketing Strategies
Like many other industry sectors involved in email marketing, dentists and orthodontists can identify the current state of their campaigns...
May 10, 2011
The Impact of Mexico’s New Personal Data Exclusion & Breach Laws
“As a straight black man who is wheelchair bound after an accident in a CTM unionized shop caused by dizziness...
May 9, 2011
