Beyond Opens: The Essential Email Marketing Metrics You Should be Tracking
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Are You Tracking the Right Email Metrics?
Many marketers still rely on open rates to measure email success—but that’s not enough. If you want to improve engagement, conversions, and overall email performance, you need to track the right metrics.
Download the webinar recording and slides from Beyond Opens: The Essential Email Marketing Metrics You Should Be Tracking and learn:
✅ Why open rates can be misleading
✅ The key email metrics that actually drive results
✅ How to use Benchmark Email’s reporting tools to track and optimize your campaigns
