Benchmark Email vs. Constant Contact:
Which Email Tool Respects Your Time?
Why Choose Benchmark Email Over Constant Contact?
Constant Contact has been in the email marketing game for decades, packing in extra tools and capabilities. But here’s the thing: more features don’t always mean more results—especially if those features slow you down.
Benchmark Email is built for speed, simplicity, and transparent pricing. It gives you all the essentials to create, send, and measure campaigns—without the clutter, tiered pricing traps, or steep learning curve.
If you just want to send great emails faster (and know exactly what you’re paying for), Benchmark is the way to go.
Email Builder & Ease of Use
Benchmark Email
A modern, intuitive drag-and-drop builder designed for speed. Templates load fast, editing is straightforward, and built-in AI tools help with writing and design—so you can send campaigns without wading through settings menus.
Constant Contact:
A reliable but older interface. It gets the job done, but the layout feels dated and often takes more clicks to find what you need. More features mean more setup steps, which can slow down busy teams.
Deliverability
Benchmark Email
Deliverability is a top priority, with authentication tools and best-practice recommendations baked into the workflow—the goal: more emails in inboxes, fewer in spam.
Constant Contact:
Strong deliverability is available, but setting up authentication and other best practices can be less intuitive for beginners
Customer Support
Benchmark Email
Every user, on every plan, gets live chat and email support with a real person: no extra fees, no “premium support” paywalls.
Constant Contact:
Phone and chat support are available, but some channels and faster response times are tied to higher-tier plans.
Pricing & Plans
Benchmark Email
- Free plan: 500 contacts, 3,500 emails/month.
- Paid plans from $13/month for 500 contacts.
- Transparent contact-based pricing with all features included.
Constant Contact:
- Plans start around $12/month.
- Pricing increases with both contact count and access to certain features like automation, event tools, or surveys
Benchmark Email vs Constant Contact
Feature Comparison
| Feature | Benchmark Email | Mailchimp |
|---|---|---|
| Email Builder | 🟢 Simple, fast drag-and-drop builder | 🟡 Robust, but can feel bloated for quick sends |
| AI Tools | ✅ Smart writing + image generation built-in | ❌ Not available |
| Pricing Model | ✅ Transparent, contact-based; starts at $13/month | 2,500 ⚠️ Tiered pricing; hidden fees add up fast 100,000 |
| Free Plan | ✅ Includes key features and real support | ✅ Limited features and support access |
| Contact Management | ✅ Tagging, dynamic lists, segmentation | ✅ Advanced tools, more setup required |
| Automation | ❌ Not in MVP (roadmap planned) | ✅ Visual workflow automation |
| Reporting & Analytics | 🟢 Actionable insights that are easy to understand | 🟡 Powerful but can overwhelm smaller teams |
| Support | ✅ Live chat + email on all plans | ⚠️ Limited support unless you're on a higher plan |
| Multi-User Access | ✅ Included in all plans | ❌ Requires add-ons or higher tiers |
| Deliverability Tools | ✅ Built-in, inbox-first approach | ✅ Strong, but setup may require more steps |
| Platform Focus | 🎯 Email marketing only | 🧰 Multi-tool (email, CRM, ads, more) |
User Sentiment:
What Marketers Say
“We needed a more affordable ESP with unlimited sends and a good template editor, which Benchmark fulfilled. The emails are easy to edit, the reporting is solid, and the customer support is great.”
“When choosing an email marketing service, I primarily considered well-known tools. I reviewed the free demo versions of these tools when making a comparison. One tool in particular stood out above the rest: Benchmark Email. I started using it immediately without any need for a manual. Additionally, its price is cheaper than other domestic email sending tools. The reporting features are also easy to comprehend and understand. Therefore, I recommend Benchmark Email to anyone who has recently switched to an email marketing tool and isn't fluent in marketing automation terminology.”
Final Verdict: Which Is Best for You?
Choose Benchmark Email if:
- You value speed and simplicity
- You don’t need a full CRM or marketing suite
- You want great support without extra cost
- You like predictable pricing
Choose Constant Contact if:
- You need built-in event management or surveys
- You want more features in one place and don’t mind a steeper learning curve
- You’re okay paying more for extras you might not use
Benchmark Email:
Made for Marketers Who Move Fast
We built Benchmark Email to make email marketing the easiest part of your day. You won’t find extra tools you don’t need—just the essentials done exceptionally well, backed by real human support.
If you want a platform that respects your time (and your budget), welcome to Benchmark Email.
FAQs
Ditch the bloat. Switch to smarter email.
