Series Posts: 理念与新知
许可式电子邮件营销:欢迎邮件的重要性
The welcome email you send immediately after signup represents one of the most important interactions you will have with the...
May 2, 2011
赢得电子营销的金奖:值得吗?
Sometimes a Different Spin Gets My Attention I’ll admit that because I’m actively engaged in email marketing on an almost...
April 13, 2011
电子邮件模板:色彩主题与品牌营销的微妙关系
Some email marketers treat the color scheme of their email newsletter as an afterthought. If it works it works, who...
April 13, 2011
饮酒调查的新发现将有助于邮件市场区隔
The Wine Market Council recently surveyed over a thousand adult wine drinkers in the United States and announced findings that...
April 12, 2011
没有电子邮件服务供货商的世界
For the most part, email marketing consists of two main components: the people who send the mail and the entities...
April 11, 2011
你对订阅客户的爱,就是必须学习向他们道歉
Unless you’ve been on polar bear research sabbatical in an igloo on Novaya Zemlya for the past couple of weeks,...
April 11, 2011
内建范本:依地区分类节庆促销活动
The holidays can be prosperous times for the email marketer with a global presence. It doesn’t matter where they are...
April 8, 2011
让你的收件人在四月十六日放轻松吧--国际压力觉醒日
April 16th is National Stress Awareness Day. My initial thoughts and ideas for activities on this day involved masseuses at...
April 7, 2011
汽车买主的网络消费行为模式清晰可辨,你感受到了吗?
Dealerships often fail to derive critical data from their customers’ online behavior. Each of their clicks possess a wealth of...
April 7, 2011