Tag Archives: 電子報
編寫「歡迎郵件」的 6 大要素
編寫「歡迎郵件」的 6 大要素 編寫「歡迎郵件」的 6 大要素 「歡迎郵件」是在新客戶，部落格訂閱者，或電子報訂閱者的收件箱留下的第一印象。首封郵件通常為「歡迎郵件」，與收件人接觸的寶貴機會，也是在後續展開行銷活動有著舉足輕重的作用。 關於「歡迎郵件」，Chief Marketer 有一組資料調查研究表明： ⟶有57.5%公司至少會發送一封「歡迎郵件」，10.5% 的公司會發送「確認性郵件」（比如訂單確認、貨運通知）； ⟶相對於「確認性郵件」，「歡迎郵件」的開啟率高達 50%-60%; ⟶收到「歡迎郵件」的訂閱者與品牌互動時長增加 33%。 「歡迎郵件」如此重要，趕緊過來瞭解讓收件人喜愛您「歡迎郵件」的 6 大要素吧。 一.附上感謝語...
April 15, 2018
3 個成功的電子報案例
We all see beautifully designed emails in our inbox every day. Even local mom and pop shops or kitchen table...
March 1, 2018
電子報如何讓您成為行銷大贏家？
The nature of digital is changing, and this has been evident first and foremost in advertising. In advertising, you notice...
July 23, 2015
網路行銷人得揪出並消滅他們的恰恰‧賓克斯
The number one request by Star Wars fans when George Lucas announced that he was releasing all six motion pictures...
December 14, 2011
為什麼影片行銷正夯？你該怎麼搭上潮流？
If content is king, then video is queen…and anyone knows that a queen always trumps a king. So it comes...
December 6, 2011
網路購物商家的假期電子郵件行銷小秘訣
The holiday season is a time of year most of us welcome with open arms. In our personal lives, we...
December 6, 2011
適用各行各業的假期行銷小撇步
The holidays are around the corner and with them comes a lot of time off, loads of feasting and merriment....
November 15, 2011
電子報小秘訣：拜託在正確的季節寄送你的電子報！
I love the thought of beautiful orange and crimson leaves falling on the sidewalk, but I do fear that they...
October 26, 2011
製作房地產影音郵件的7個秘訣
The majority of real estate agents are well aware of the power of video emails in portraying their listed properties...
June 21, 2011