Tag Archives: marketing
Email Marketing vs. Marketing Automation: What Your Business Needs To Know
A lot of people are wondering what email marketing is and how it differs from marketing automation. Are they the...
August 20, 2018
How to Move Your Emails From Gmail’s Promotions tab to Primary
Last year, in an attempt to make your email life easier, Gmail introduced the tabbed inbox. Its goal being to...
September 17, 2017
Benchmark Email Shopify Integration
Taking your business from in-store to online can be a very daunting experience. Not only is there a whole new...
April 7, 2015
Benchmark Email Magento Integration
It’s hard to think of an item that you can’t buy online these days (if you ever wanted to try...
March 5, 2015
4 Steps to Double Your Google AdWords Profits
The thought of doubling your AdWords profits probably sounds daunting, or even unrealistic. What if I told you it’s possible...
July 25, 2013
CLV & CAC = ROI: Understanding the Alphabet Soup
If you get a migraine when you try to wrap your head around online marketing CLV (Customer Lifetime Value), CAC...
July 22, 2013
Someone Stole My Content, What Do I Do Now?
There are a large number of individuals, on the web that have a tendency to take short cuts. Really big...
July 19, 2013
Are You Overlooking Critical Engagement Metrics?
Only six out of every ten email marketers ever review extremely basic metrics such as click-throughs and opens, thus failing...
May 8, 2013
Image Marketing Tip: Fall in Love with Your Subject
As a portrait photographer, it’s your job to create an emotional connection between your subject and the viewer. As the...
January 31, 2013