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Benchmark Team

New in Email Designer v1.1: Navigation Bar Block

Oct 21 2014, 03:00 AM by

Navigation Bar Block
Increase Branding, Drive Targeted Traffic
The addition of the Navigation Bar Block to the new Email Designer from Benchmark Email is one we are most excited about. By simply dragging the Navigation Bar Block into your email template in the editor, you can replicate the look and feel of your website. It mirrors the navigation of your website by inserting icons or text links. Your website and email campaigns can be twins!

Posted in New Features & Updates

Benchmark Team

New in Email Designer v1.1: Code Editor

Oct 20 2014, 03:00 AM by

Code Editor As part of the new releases to our Email Designer v1.1, we have also released major additions to our code editor. Our code editor is a great option to select if you’re HTML savvy and want to build your own email from scratch or edit the HTML of an email template.

Posted in New Features & Updates

Shireen Qudosi

Here Comes CQ: Creative Intelligence Moves in on the IQ, EQ turf

Oct 16 2014, 03:00 AM by

Here Comes CQ: Creative Intelligence Moves in on the IQ, EQ turf We’ve delved into IQ and EQ over the last few months in which entrepreneurs and thought leaders began to realize the importance of emotional intelligence just as much as standard measures of intelligence. The newest intelligence marker is called CQ, and it stands for “creative intelligence.” Creative intelligence is first and foremost about curiosity. Where IQ is about nuts and bolts thinking, and EQ is about understanding people and their motivators, CQ is about ideas. More importantly, there’s one thing creatively intelligent people can do that high IQ and EQ people simply can’t.

Posted in Cool Stuff for Small Businesses

Shireen Qudosi

A Return to Brick and Mortar: Why Entrepreneurs Are Rethinking Storefronts

Oct 15 2014, 03:00 AM by

A Return to Brick and Mortar: Why Entrepreneurs Are Rethinking Storefronts We’ve been rushing to e-commerce to sell our goods when really the time might be ripe to return to the brick and mortar. Entrepreneurs had long since left store fronts in favor of e-commerce once the benefits and versatility of online shopping became clear. E-commerce allowed for a wider net to attract more clients, while also reducing the overhead cost of running a business. However, its drawbacks are something even veteran business owners are realizing might just be costing them business in the long run.

Posted in Cool Stuff for Small Businesses

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