Feb 04 2016, 03:00 AM by Michael Benedict
Recently, we briefed you on Safe Harbor ending
and what that meant for email marketers. We told you new developments should be on the way soon. Well, they’re here. This week, the European Commission and the United States agreed on a new framework for transatlantic data flows: the EU-US Privacy Shield.
Posted in Email Marketing News
Feb 03 2016, 03:00 AM by Shireen Qudosi
With Valentine’s Day around the corner, marketing managers are working hard to identify a V-day email marketing
At least, that’s what you would think. The reality for most enterprise level businesses is that they’re still lagging behind on big ticket holidays. Marketing for hot button holidays is still considered an after-thought. It’s a mistake that damages the company and keeps it from growing beyond an enterprise stage.
Posted in Email Tips
Feb 02 2016, 03:00 AM by Andy Shore
Toby McDonald took the blind leap, jumped in with both feet and started the successful Brewery Tours of Temecula. He's since expanded to include Rockin' Wine Tours of Temecula. We talked to him about why creating a unique customer experience is so important and how word of mouth marketing can make all the difference on social media and review sites like Yelp. Even if it means the rockin' you're doing is wearing a kilt.
Posted in Benchmark Series & Contests, Heart of Business
Feb 01 2016, 03:00 AM by Dorothy Le
A lot of companies have to thank Google Doc for unifying all their departments and making communication so much easier and faster. Don’t you appreciate just having to simply click on a couple of buttons to view a document, as oppose to having to scroll through endless chains of emails that constantly get lost in the shuffle?
Posted in New Features & Updates
Jan 28 2016, 03:00 AM by Shireen Qudosi
Bar none, email marketing
is the most effective way to get consumer attention. You would think its social media but here’s why it’s not just have behavior patterns alone, particularly among men:
Fact: There is no one unified way of using social media.
Posted in Social Media, Email Tips